May 21, 2019
Zoho vs. Salesforce: A CRM Software Comparison
Businesses use their CRMs to store customer data, track sales and service activities, forecast revenue, and measure the efficacy of marketing programs. As a result, CRM...
Aleks Peterson
Aleks Peterson is a contributor to the TechnologyAdvice blog.
Articles by Aleks
May 20, 2019
Domo vs. Tableau: Choosing the Right Business Intelligence Solution
Updated to reflect 2019 versions of Domo vs. Tableau The difference between “big data” and useful data is having the right tools to analyze data. In an era when almost ...
Trello vs. JIRA: Choosing an Agile Project Management Tool
“Agile” has become a bit of a buzzword in recent years, and thus, lost some of its gravity. But in the context of project management, agile still means something; it in...
May 8, 2019
Hubspot vs. Marketo: A Side-by-Side Comparison
This post has been updated for 2019 Despite their relative ubiquity these days, marketing automation tools are a recent software phenomenon that weren’t terribly popular ...
May 6, 2019
A (Short) Guide to B2B Content Syndication
In response to cries across the market that longer blog content gets more organic attention, 74 percent of the most successful B2B content marketers have increased their use...
May 2, 2019
Microsoft Dynamics 365 vs. Salesforce
This content has been updated for 2019 Coke vs. Pepsi, Edison vs. Tesla, sperm whales vs. giant squids . . . the world is full of famous rivalries that divide conversations...
April 26, 2019
Defining Qualified Leads: What Marketing and Sales Need to Agree On
In the old days, a “lead” meant you’d caught wind of a good business opportunity — someone who had money to spend and was looking for a product like yours. A lead ...
March 13, 2019
Best HR Software for Small Business
The HR software market is growing fast. Vendors are turning out more solutions, and businesses are buying them. According to the 2019 KMPG Digital Trends Survey, "two-thirds...
January 26, 2019
6 Customizable Software Tools for Agile Project Management
Project management software is a necessity for organizations of all sizes. Widespread adoption across businesses in every industry is driving user demand for new features and...
September 10, 2018
7 Hubspot Alternatives for Inbound Marketing Automation
The marketing software company HubSpot has risen to veritable kingship in just over 10 years of existence. Beyond making good marketing software, many consider the company a...
August 15, 2018
The Best Field Service Software for Quickbooks
Updated for 2018 with new products ...
July 5, 2018
10 Marketing Dashboards for Visualizing Performance
Updated for 2018 with 4 new dashboard options. ...
May 3, 2017
How APIs are Changing Technology Governance Models
Does the term “governance” make you cringe? Governance often brings to mind process gates, bureaucracy, and glacial progress. This is an unfortunate side effect of...