April 28, 2021
10 Lead Nurturing Software Tools for Any Smarketing Team
Table of Contents Lead nurturing tools for sales teams CRM with lead nurturing features Marketing automation with lead nurturing Buyers are getting savvier, whic...
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Sales
March 23, 2021
5 Reasons to Integrate your CRM and Social Channels
While customers will always expect friendly, efficient, and reliable service, expectations have been heightened. Modern customer expectations have evolved with technologyâ€...
February 23, 2021
7 Work Order Audits You Should be Doing
For field service and maintenance industries, poor work order management can lead to execution delays, reduced reliability, and unachievable service agreements. Your work...
December 12, 2020
The 11 Best CRM Software Vendors of 2021
CRM—it’s practically essential in 2021 to have an automated system to keep track of contacts, leads, tasks, and sales pipeline. It needs to be powerful enough to process...
November 5, 2020
HubSpot vs. Zoho CRM: An In-Depth Look To Help You Choose Your New CRM
This post has been updated for 2020. Quick summary: HubSpot and Zoho CRM are both popular CRM options for SMBs. HubSpot CRM is free, while Zoho CRM is available in se...
June 30, 2020
Using a CRM System for Market Segmentation
Market segmentation works wonders for targeting the right customers. So much so that specifically targeted email campaigns see a 100.95% higher clickthrough rate compared to...
May 19, 2020
CRM Strategies: 4 Tips to Better Use Your Nonprofit Software
Your CRM is the center of your operations. It’s where you keep all of the invaluable information about your donors, your fundraising campaigns, your marketing strategies,...
May 7, 2020
The Best Appointment Setting Software for Every Business
When it comes to scheduling appointments, there's a lot to take into consideration. Book a convenient time for the client—say, Monday? Something's come up, we need to...
March 18, 2020
4 Sales Gamification Ideas to Improve Performance
This post has been updated for 2020. What's the big idea behind using gamification for improving employee performance? For starters, it's backed by science. Take a look at ...
The Truth About BANT Leads And Your Long-Term Pipeline
Content syndication and other TOFU leads are like a house: given care and maintenance—nurturing—these leads will appreciate over their lifetime. On the other hand, BANT...
March 17, 2020
6 Ways CRMs Stop Customer Churn
Many companies limit the use of the CRM to the sales team, designating it as a deal-closing-only software. But so many CRMs on the market cater to companies who see improving...
February 11, 2020
How To Use Salesforce For Project Management
When someone says tissue, you think "Kleenex." If you scrape your knee, you ask for a Band-Aid before you think "bandage." If you’re looking for a CRM, Salesforce probably...
December 17, 2019
SugarCRM vs. SuiteCRM: Choosing Between A Proprietary And Open Source...
If you’re looking for a Salesforce alternative, you should compare SugarCRM vs. SuiteCRM. Both of these CRM solutions bill themselves as Salesforce alternatives, but there...
December 11, 2019
How To Find Decision Makers: A Guide To Navigating Titles And...
Finding decision makers can cost sales representatives hours out of every week, and this is especially true for SaaS sales teams. You have to overcome several roadblocks just...
October 24, 2019
Insightly vs. Zoho: Which CRM is Best for Your Small Business?
Quick summary Insightly vs. Zoho are evenly matched in sales automation and contact management. The two CRM software systems differ most in task management and reporti...