Salesforce vs. Sage CRM

Compare these two customer-centric CRMs

Salesforce and Sage both work to make your customer interactions faster and more connected. But which is best for your company?

Increasingly more companies are using CRM tools to further accomplish their sales goals. And if you’re looking for a CRM software for your business, you’ve come to the right place.

Salesforce and Sage CRM are two of the most notable CRM tools being used by numerous companies today. We’ve compared the two to help you find the best fit for your business.

If you’re ready to skip the research, we can provide you with a short list of recommendations based on your needs. Enter your feature requirements into our Product Selection Tool, and we’ll send you a custom list of CRMs for your business.

Salesforce vs. Sage CRM: An Overview

Salesforce CRM is a customer relationship management tool that focuses on tracking customer information and interactions. Its built-in features help you make more insightful decisions based on the most up-to-date information gathered in the software. Salesforce CRM is a great tool that allows you to get insights from various sources to create a system of useful information.

Sage CRM is a management tool that allows you to discover new business insights and grow your enterprise through your customers. This platform can also help you make insightful decisions that will direct your company to success. By collecting relevant data, Sage CRM can help you reach more customers that are loyal to your products and services.

Supported platforms 

Where you use your CRM software is an important part of your decision-making process. Both Salesforce and Sage CRM support the use of any internet browser and has mobile options. However, only Salesforce supports the use of Android mobile phones.

Target customers 

In Salesforce, target customers range from small businesses to enterprise-level corporations. With their extensive features and reliable tools, Salesforce works great for small start-up businesses. Your company can grow along with Salesforce as you learn more about its numerous features.

Sage CRM is designed to help small businesses compete in the global market. With its user friendly interface and simplified features, this CRM tool is perfect for any start-up business who’s willing to learn how to use CRM tools. Sage CRM can help you grow your business by attracting more customers with its customer relationship management tools.

Similar features

Streamline your work experience and customer relationships with Salesforce and Sage CRM. While each tool has its own unique set of features that are dedicated to different purposes, there are some features that both Salesforce and Sage CRM share:

Read also: 6 Ways CRMs Stop Customer Churn

Marketing automation 

The Salesforce marketing automation tools allow you to give customers a personalized experience through automated marketing activities. You can choose which repetitive task you want to automate such as social media posting, emailing, and data gathering, which gives you more time to build tailored content and targeted messaging.

Meanwhile, Sage’s marketing automation centers around nurturing prospective customers by automating the gathering of customer data. The more you know and understand how your customers interact with your company, the easier it is to formulate effective marketing campaigns.

Sales forecasting 

Sales forecasting in Salesforce focuses on predicting the short-term and long-term performance of your business. By storing and processing past and present data, you can accurately predict the future outcome of your sales. Salesforce is dedicated to showing only verified information such as market research and online trends.

In Sage CRM, the sales forecasting feature focuses on efficiently allocating your company’s resources. By planning the future growth of your company using the data gathered by their software, you can prepare and plan the future of your business. Sage CRM allows you to predict marketing opportunities ahead of time.

Which CRM software option works best for your business? Salesforce or Sage CRM?

Knowing what your company needs is an important step to define before buying CRM software. If you’re still struggling to choose between Salesforce or Sage CRM, here’s a quick guide to help you make that decision.

If you’re looking for a CRM tool that’s dedicated to predicting the long-term and short-term success of your business, we suggest you try Salesforce. With its sales forecasting feature, you can accurately predict the future sales of your business. This feature is good for small and medium-sized corporations who are learning how to best perform in the world market.

On the other hand, if you’re looking for a CRM tool that focuses more on nurturing prospective customers, we suggest you try Sage CRM. With Sage’s marketing automation feature, you can improve the relationship between you and your customers effectively. By gathering relevant data from your customers, you can formulate strategies on how to interact with your buyers.

TechnologyAdvice can put together a custom list of CRM options that work for your business’s specific requirements. Use our Product Selection Tool and we’ll send you a short list of the best software for your business. It’s fast and free. 

Further Reading

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