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Product Quick Facts

Industry Specialties
Non-Profit / Public Sector
Works Best For
Mid Sized Businesses, Small Sized Businesses

About Kindful

Kindful was founded with one simple idea in mind: nonprofits should be able to spend less time focused on their database and more time focused on their mission. With a user-friendly and fully integrated online fundraising CRM solution, Kindful combines all-in-one fundraising, a powerful donor database and real-time reporting to help nonprofits make smarter decisions and exceed their goals.

At Kindful, their first priority is always the seamless integration of fundraising tools and donor data. Not only do they provide customized donation forms and peer-to-peer fundraising pages that automatically sync with the CRM database, they offer pre-built integrations with leading fundraising and donation services – from Emma to MailChimp to EventBrite, and even to Quickbooks. With these automatic integrations, nonprofits never have to waste time trying to make all their development efforts sync up. Data from these third-party systems flow into the Kindful database, creating one central hub for all an organization’s fundraising and accounting activity. Combined with the powerful  yet intuitive reporting analytics, Kindful helps nonprofits understand the whole picture of their donors and make even smarter decisions to capitalize on their development efforts.

Just look at NFL Alumni, a nonprofit service organization of former professional football players who work voluntarily on behalf of youth and charity. Before switching to Kindful, NFL Alumni did not have an online renewal process for thousands of members across the United States, and most of their membership management was manual. Not only did Kindful connect the dots with comprehensive member profiles in our CRM database, we also built online renewal forms and automated new memberships, renewals and surrounding messaging through our integrated fundraising tools. With Kindful acting as the central hub for all their membership data and activity, NFL Alumni has been able to create members-only areas on their website completely managed by real-time data and flowing seamlessly between the website and the database.

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