Bandwidth product overview

Bandwidth is a global cloud platform for enterprise voice, messaging, and emergency services. The platform streamlines the management and growth of various cloud communications needs. Additionally, its APIs and worldwide teams simplify changing regulations and complexities.

Bandwidth enables enterprises to stay up-to-date on industry changes. It also combines the functionality of a carrier with the flexibility of an API platform to create a modern communications solution. It has APIs that provide reliability, scalability, and return on investment for customers, allowing them to create custom solutions that suit their needs.

The platform gives companies access to carrier-grade features and a dynamic network. It delivers a communications platform as a service (CPaaS), supporting many use cases such as lead alerts for sales, automated customer surveys, conference calls and messaging, and virtual call centers.

Pros of Bandwidth

Bandwidth can accommodate a large volume of messages in a single day and has coverage and industry experience that spans the globe.
It empowers businesses to improve their customer experience by embedding Voice and SMS APIs directly into their product or service.

Cons of Bandwidth

The platform doesn’t support open-numbering services for some countries.
Some users encountered issues while porting telephone numbers with Bandwidth.

Breakdown of core features

Voice API

Enterprises can embed flexible, scalable voice calling into their application with accurate billing from Bandwidth. Its global Voice API allows users to build a custom voice calling solution that fits the business and its customers. The platform supports outbound calling to international numbers. It also provides voice API tools such as set and control call routing, call tracking, in-depth developer documentation, and conferencing.

Messaging API

Bandwidth messaging APIs let companies build SMS, MMS, and Toll-Free Texting into products and applications. Organizations can include programmable messaging directly into their applications or software with SMS APIs. In addition, enterprises can use Bandwidth’s group messaging API, with no additional plug-ins necessary. Users can send images, videos, audio, emojis, and GIFs, too.

Emergency calling API

The platform’s Emergency Calling API ensures stable connections to emergency services. It allows organizations to grant reliable access to public safety and first responders without expensive infrastructure. Also, this Emergency Calling API automatically generates essential location information to the appropriate public safety agency for faster response.

Video API

With the video API, businesses can start video calls from their platform UI to connect face-to-face no matter where their users are. They can also embed video into any web application for a seamless in-browser video and audio experience. Furthermore, enterprises can upgrade any web-based chat or call to video without the hassle of deploying complicated architecture using Bandwidth’s video API.

(Last updated on 02/02/2022 by Liz Laurente-Ticong)