The best Google Ads agency helps you plan, launch, manage, and improve paid search campaigns that bring in qualified leads without wasting ad spend. A strong agency should handle keyword research, audience targeting, ad copy, bid strategy, conversion tracking, landing page recommendations, remarketing, and ongoing campaign optimization.
For this guide, I evaluated Google Ads services agency options based on the factors that matter most: campaign strategy, Google Ads channel coverage, reporting quality, budget management, lead generation support, and proven experience improving return on ad spend. I also looked for agencies that can manage campaigns across Google Search Ads, Display Ads, Shopping Ads, Discovery Ads, Local Services Ads, App campaigns, remarketing, and Performance Max.
The best Google Ads agency for your business should be able to connect your ad budget to a clear business goal, whether that is more phone calls, form submissions, store visits, ecommerce sales, or app downloads. It should also be able to explain performance in plain terms, test campaigns regularly, and adjust your strategy based on cost per lead, conversion rate, click quality, and ROI.
Using those criteria, I ranked the top Google Ads agencies and identified the best use case for each, so you can choose the right provider based on your goals, budget, industry, and level of support needed.
| Best for | Approximate starting cost | |
|---|---|---|
| Straight North | Custom full-service campaigns (Best overall) | $1,500 |
| SEO Discovery | Precise keyword targeting on Google Search Ads | $200 |
| WebFX | B2B lead generation and AI-driven audience targeting | $750 |
| KlientBoost | Improving conversion rates through creative A/B testing | $10,000 |
| Disruptive Advertising | Long-term Google Ads campaigns focused on ROI growth | $10,000 |
| LYFE Marketing | Converting end-of-funnel prospects through Google Ads | $650 |
| SmartSites | Recapturing previous customers through Google remarketing campaigns | $1,000 |
Best Google Ads agencies compared
| Google Ads network | Ad retargeting and landing page optimization | Google Partner | My expert score out of 5 | |
|---|---|---|---|---|
| Straight North | Search, Shopping, Display, Discovery | ✓ | ✓ | 4.72 |
| SEO Discovery | Search, Shopping, Display, Local Services, Performance Max | ✓ | ✓ | 4.29 |
| WebFX | Search, Shopping, Display, Local Services | ✓ | ✓ | 4.10 |
| KlientBoost | Search, Display, Shopping | ✓ | ✓ | 4.07 |
| Disruptive Advertising | Search, Display, Shopping, Performance Max | ✓ | ✓ | 3.91 |
| LYFE Marketing | Search, Display, Shopping | ✓ | ✓ | 3.62 |
| SmartSites | Search, Display, Shopping | ✓ | ✓ | 3.41 |
Methodology: How I evaluated the best Google Ads agencies
I did a lot of research and drew from my experiences as a digital marketer to put together the list above. I wanted to include a wide range of agencies: Those experienced with small, growing, and enterprise businesses, as well as agencies that specialized in certain areas of Google Ads, like remarketing or conversion rate optimization.
For a fairer assessment, I scored them against a rubric with their pricing, quantity of services, quality of services, customer support, and my own expert score.
- Service comprehensiveness (30%): This scores the completeness of each agency’s Google Ads services, including whether they service the entire Google Ads network (Google Search, Shopping, Display, Local Services, Discovery, App Downloads, and Performance Max Ads), and if they offer services for retargeting, conversion rate optimization, and ad copywriting and design.
- Quality of services (30%): Aside from how many services they offer, I also scored the quality of their services, like whether they analyze competitors, run A/B tests, add negative keywords, do conversion tracking, and adjust your campaign’s keywords to improve its effectiveness even after it’s live.
- Pricing (15%): I gave higher scores to agencies with transparent pricing plans, month-to-month contracts, full-service campaign management, and customized plans for clients.
- Customer support (15%): Good client support is essential to any good agency experience. I gave higher scores to agencies with 24/7 customer support, more support avenues, and transparent reporting measures, like real-time ad campaign monitoring dashboards.
- Expert score (10%): Here, I took into account my own experience as a digital marketer. My expert score includes the overall quality of each agency’s services, value for money, reviews from former clients, and whether or not they’re a Google Partner.
Why you can trust my advice
TechnologyAdvice follows a structured editorial process designed to help buyers make informed technology and service decisions. Our team reviews dozens of buyers’ guides each year using consistent, data-driven criteria grounded in practical business use cases.
For this guide, I evaluated Google Ads agencies based on the factors that matter most when selecting a paid advertising partner, including pricing transparency, campaign capabilities, strategic expertise, reporting, customer support, and demonstrated results. I also assessed how each agency supports essential advertising workflows such as keyword research, audience targeting, ad creation, conversion tracking, remarketing, budget management, and ongoing optimization.
My analysis draws on comparative research, agency service documentation, published case studies, and client feedback from independent review platforms. I used these sources to evaluate how effectively each agency supports real-world advertising goals — not simply how it presents its services.
Straight North: Overall best Google Ads agency for custom full-service campaigns
Pros
- Custom Google Ads strategy tailored to your needs
- Collaborative and transparent partnership with weekly calls and a campaign dashboard
- Continuous campaign adjustments (keywords and ad bidding) for better results
- Experienced with small, medium-sized, and enterprise businesses
Cons
- No Google Local Services or App Download Ads
- No round-the-clock client support (7 a.m. to 5 p.m. weekdays only)
- No dedicated team assigned to your business
About Straight North
Straight North is a full-service digital marketing agency offering paid advertising, SEO, web design, and creative services. Its in-house PPC team manages Google Search, Shopping, Display, and video campaigns, with an emphasis on conversion tracking and measurable sales leads or ecommerce revenue.
Pricing and details
Pricing: From $1,500 or 15% of your ad budget
Google Ads network: Search, Shopping, Display, Discovery
Key Google Ads services:
- Campaign strategy and bidding
- Keyword research
- Competitor analysis
- Ad creative and copy
- Conversion tracking
- Landing page optimization
- Keywords and ad budget adjustment
Success stories
- Sourgum: Straight North consolidated fragmented campaigns, connected Sourgum’s customer data with Google Ads, and refined its bidding, targeting, and budget allocation. The agency reports that the strategy increased customers generated through paid campaigns by 32%, reduced customer acquisition costs by 23%, and increased organic website users by 148%.
- Modern Bathroom: Straight North combined SEO improvements with target return-on-ad-spend bidding, placement exclusions, and seasonal budget adjustments. The agency reports that Modern Bathroom achieved 155% revenue growth, a 189% increase in paid-ad revenue, and a 321% return on ad spend.
SEO Discovery: Best for precise keyword targeting on Google Search Ads
Pros
- Targets high purchase intent keywords for Google Search Ads to reach ready-to-buy audiences
- Categorizes keywords by search volume, competition, and industry relevance
- Adjusts campaign keywords for more precise ad targeting
Cons
- More experienced with small businesses than enterprise ones
- Services are mostly for driving clicks and awareness rather than leads and conversions
Why I chose SEO Discovery
For Google Search Ads, it’s always the best option to go for an agency specializing in SEO, which is precisely what SEO Discovery is. It already has the necessary SEO and keyword research background to target the right keywords for your Search Ads to outrank competitors, including finding low-hanging keywords to target or focusing specifically on ready-to-buy Google searches.
SEO Discovery also does a comprehensive, custom service, with ad retargeting, landing page optimization, and ad bidding and budget adjustments on your campaigns. And not just for Google Search Ads.
SEO Discovery can also set up Display, Shopping, and Local Services Ads, although its Search Ads services are the most comprehensive by far. Overall, SEO Discovery has one of the best track records for client responsiveness, and each client is assigned an account manager to focus especially on your business.
The one shortcoming with SEO Discovery is that its ad strategies are primarily for driving clicks and growing brand awareness, more than generating leads and direct revenue. But if those are your main objectives, SEO Discovery has the experience and is one of the top paid search agencies today.
About SEO Discovery
SEO Discovery is a digital marketing agency providing PPC, SEO, content marketing, social media, and web services. Its Google Ads offering covers campaign audits, keyword research, ad creation, bid management, landing-page optimization, conversion tracking, and reporting.
Pricing and details
Pricing: From $200 a month
Google Ads network: Search, Shopping, Display, Local Services, Performance Max
Key Google Ads services:
- Keyword research and precise targeting by audience intent
- Competitor analysis
- Ad retargeting
- Landing page optimization
- Keywords and ad budget adjustment
- Conversion rate tracking
Success stories
- NI Climbing Frames: SEO Discovery refined keyword targeting, updated ad copy, and added negative keywords to reduce irrelevant Google Ads traffic. The agency reports that the campaign lowered cost per conversion from £20.47 to £7.82 — about a 62% decrease — and generated 3,002 conversions.
- Comfort Inn Warner Robins: SEO Discovery used commercial-intent keywords, revised ad copy, and analyzed search queries to exclude irrelevant traffic. The agency reports that the campaign reduced cost per conversion from $45.56 to $29.41 — about a 35% decrease — and generated approximately 2,710 conversions.
WebFX: Best for B2B lead generation and AI-driven audience targeting
Pros
- Precise audience targeting using hundreds of data points, AI analysis, and third-party audience targeting
- Monitors ad clicks, conversions, customer journeys, and fraud clicks
- Between 2,000 and 10,000 targeted keywords for ad campaigns
- Real-time campaign ROI tracking dashboard
Cons
- Not a bespoke agency — services are pre-packaged and pay-as-you-go
- A/B testing and ad retargeting are extra costs
- Shared resources with dozens of other clients
Why I chose WebFX
WebFX has always been the standard when it comes to AI-driven data analysis and audience targeting, which automatically already lands it on any list of the best pay-per-click ad agencies.
One of WebFX’s defining features is using comprehensive data analysis with hundreds of data points, and for Google Ads campaigns, that includes omnichannel customer tracking, industry analysis, and advanced keyword research with up to 10,000 targeted keywords, including short- and long-tail keywords. This data precision also makes WebFX ideal for B2B marketing and targeting industry professionals.
A primary drawback with WebFX is that it tends to tack on lots of add-ons for extra services, instead of automatically including everything in one customized plan. Everything is pay-as-you-go, unlike with Straight North or SEO Discovery, where all the services are bespoke to your business needs.
But with WebFX’s experience and laser focus on data, it’s the best Google Ads services agency for reaching and converting specific audience sets — and one of the best digital ads agencies overall.
About WebFX
WebFX is a full-service digital marketing agency providing paid advertising, SEO, web design, content marketing, and social media services. Its Google Ads team manages Search, Display, Shopping, YouTube, and Performance Max campaigns, supported by proprietary technology that connects advertising activity with leads, sales, and revenue.
Pricing and details
Pricing:
- Lite: $750 per month (plus $1,200 setup fee)
- Pro: $975 or 15% of ad budget (plus $2,250 setup fee)
- Enterprise: $4,500 or 12% of ad budget (plus $5,800 setup fee)
Google Ads network: Search, Shopping, Display, Local Services
Key Google Ads services:
- Industry analysis
- AI-powered audience targeting
- Keyword research and targeting
- Monitoring clicks (including fraud clicks), conversions, and customer journey
- Keywords and ad budget adjustment
- Conversion rate tracking
Success stories
- York Saw and Knife: WebFX combined Google Ads optimization with Amazon advertising and broader SEO, email, and social media support. The agency reports that Google Ads conversions increased by 108% year over year while cost per conversion decreased by 20%. Amazon ad revenue also increased by 2,118%.
- SelectROW: WebFX built PPC campaigns around high-intent service keywords, using negative keywords, first-party data, tailored ad copy, and ad extensions to reach utility and government decision-makers. The agency reports that PPC lead-form submissions increased by 300% year over year, while organic SEO traffic increased by 126%.
KlientBoost: Best for conversion rate optimization through creative A/B testing
Pros
- Runs multiple A/B tests on ad campaigns to improve conversions, including tests on ad copies, keywords, etc.
- Collaborates with your business to build a custom Google ad strategy to convert leads and sales
- Adds and subtracts keywords as necessary to improve ad conversions
Cons
- No Local Services, Discovery, or Performance Max Ads
- Quality of services can depend on the team assigned to you
Why I chose KlientBoost
One of the biggest difficulties of running digital ad campaigns is doing all the necessary research and targeting, only to find they’re not converting the way you wanted. That’s why I put KlientBoost on this list.
Its services include auditing your ad campaign and running multiple A/B tests to get them converting more effectively. These tests include A/B tests on your ad copy, keywords, campaign schedule, or ad creative (to name a few), and then the team will pitch an ad strategy with best practices to improve your ad’s conversion rates.
What’s also great about KlientBoost is the focused attention it gives clients. Everything will be tailored to building ads that get your audience to convert into leads or sales. They’re also a good option for long-term partnerships because the team provides a custom, comprehensive strategy for businesses, including keyword expansions (or subtractions), bid adjustments, and ongoing A/B campaign testing for as long as necessary.
KlientBoost is also consistently one of the highest-rated digital marketing agencies (with a Clutch.co rating of 4.9 as of writing) and has a lengthy track record of generating leads and conversions through digital marketing beyond Google Ads.
About KlientBoost
KlientBoost is a performance marketing agency specializing in paid advertising, conversion rate optimization, SEO, and email marketing. Its Google Ads approach combines campaign management with landing-page design and continuous testing to improve both traffic acquisition and conversion performance.
Pricing and details
Pricing: Typically between $10,000 and $50,000, according to former clients
Google Ads network: Search, Display, Shopping
Key Google Ads services:
- Competitor analysis
- Keyword research
- A/B campaign testing
- Keywords and ad budget optimization
- Conversion tracking
- Ad retargeting
Success stories
- Excedr: KlientBoost used SEO-focused content, on-page optimization, internal linking, and authority building to improve Excedr’s visibility for laboratory equipment leasing searches. The agency reports that organic traffic increased by 702% and conversions by 1,512%, with Excedr ranking first on Google for two target keywords.
- MiTiO: KlientBoost restructured MiTiO’s PPC campaigns using single-keyword ad groups, multiple match types, universal negative keywords, and ad copy variations. Within two months, the agency reports that conversion volume increased by 221%, conversion rate improved by 10%, and cost per conversion decreased by 63%.
Disruptive Advertising: Best for long-term Google Ads campaigns focused on ROI growth
Pros
- Performance-based agency focused on driving revenue, not just clicks or impressions
- Promises results in 90 days
- Fully custom, end-to-end campaign management
- Dedicated team assigned to your business
Cons
- Limited client slots per month
- Doesn’t do independent ad services like CRO or copywriting
- Some former clients find the team difficult to contact
Why I chose Disruptive Advertising
Disruptive Advertising doesn’t do short-term cookie-cutter digital advertising campaigns. It goes the opposite direction: It specializes in long-term business partnerships for end-to-end campaigns, specifically to bring in revenue from your ads — not just clicks or leads.
This focus means it’s not an agency to go to for one-time campaigns to increase website traffic or build brand awareness. It’s for capturing and converting end-of-funnel prospects, whether you have an ecommerce or offline business.
The Disruptive Advertising team operates like a well-oiled machine. You start with an initial discovery call, during which you’ll outline your objectives and projected results. After the discovery call, you’ll be fully onboarded to the agency, where you’ll collaborate with your assigned team to set up and launch your Google Ad campaigns.
The team guarantees results in 90 days, but keep in mind that they’re selective about the clients they work with, and accept only a set number of clients per month.
About Disruptive Advertising
Disruptive Advertising is a performance marketing agency providing Google Ads, paid social, ecommerce advertising, creative strategy, and lifecycle marketing services. Its Google Ads team uses account audits, audience and keyword targeting, conversion tracking, and ongoing testing to align campaigns with long-term business goals.
Pricing and details
Pricing: Typically between $10,000 and $50,000, according to former clients
Google Ads network: Search, Display, Shopping, Performance Max
Key Google Ads services:
- Ad campaign audit and strategy
- Keywords and ad budget optimization
- Conversion tracking and optimization to increase revenue
- Ad retargeting
Success stories
- Da Vinci: Disruptive Advertising used Salesforce data to identify the Google Ads keywords generating closed sales, then reallocated spending toward the strongest performers. The agency reports that return on ad spend increased by 36% and total deals by 15%, while ad spend decreased by 16% and total customer lifetime value grew by more than $50,000.
- Homie: Disruptive Advertising implemented a full-funnel strategy across Google Ads and Facebook, using Homie’s competitive advantages to reach homeowners looking to sell. The agency reports that PPC-generated home listings increased by 1,283%, compared with a 383% increase in ad spend.
LYFE Marketing: Best for end-of-funnel conversions via Google Shopping Ads
Pros
- Full-service Google Shopping Ad campaigns to target high-purchase-intent Google searches
- Focuses on driving clicks and conversions and decreasing cost per conversion
Cons
- No long-term business partnerships, only short-term ad campaigns
- No custom ad strategies; everything is pre-packaged
Why I chose LYFE Marketing
Not many other Google Ads agencies offer services specific to setting up Google Shopping Ads to target ready-to-buy Google searchers. But LYFE Marketing’s Google Ads services focus specifically on those high-purchase-intent keywords to place your products in front of.
It can target a wide audience or just within your specific area if you have a local business. And everything will be handled by the team, from setting up your Google Merchant account to researching the right keywords to launching and optimizing your campaign.
While LYFE Marketing is mostly known for its social media services, it has a decent track record for its Google Ads services, which is why I’m confident to include it on this list. Its services are extensive and include ad retargeting, A/B testing, and conversion tracking.
The biggest difference between LYFE Marketing and the other agencies on this list is that it doesn’t specialize in long-term, custom partnerships. Most of its services are pre-packaged, short-term contracts. As a result, most of its clients tend to be small and growing businesses. Its sole best use case is for setting up Google Shopping Ad campaigns.
About LYFE Marketing
LYFE Marketing is a digital marketing agency specializing in services for small businesses. Its PPC team manages Google Search, Display, Shopping, YouTube, and remarketing campaigns, including keyword research, ad creation, bid management, landing pages, conversion tracking, and monthly reporting.
Pricing and details
Pricing: From $650 per month
Google Ads network: Search, Display, Shopping
Key Google Ads services:
- Keyword research
- Keywords and ad budget optimization
- Ad campaign strategy and setup
- Ad retargeting
- Conversion rate optimization
Success stories
- Super Lawn Trucks: LYFE Marketing created a Facebook post addressing landscapers’ pain points, then promoted it to decision-makers using interest and job title targeting. The agency reports that the campaign generated more than 8,000 website clicks at $0.13 per click, along with 604 likes, 249 shares, and 171 comments.
- Envelope Superstore: LYFE Marketing used targeted keyword optimization to attract qualified organic traffic and increase online sales. The agency attributes more than $1.59 million in revenue to the SEO campaign and reports that Envelope Superstore’s first-page rankings for nonbranded keywords increased from nine to 226.
SmartSites: Best for recapturing customers through Google remarketing campaigns
Pros
- Ad remarketing as a standalone service to recapture audiences at lower acquisition costs
- Audits and fixes existing Google Ads campaigns to bring higher conversion rates and sales
- Custom strategies tailored to your business
- Tracks your website visitors and actions taken on your website
Cons
- Not transparent about its services (or pricing) until you book a call
- Need to set clear agreements on services and expected outcomes
- Some former clients found the team difficult to contact regularly
Why I chose SmartSites
SmartSites provides comprehensive Google Ads services, but the biggest highlight for me is its remarketing services.
It’s one of the only agencies specializing in ad remarketing as a service, which includes doing a full audit of your audience and existing ad campaign (if you have one), and then using that data to recapture any relapsed customers or missed opportunities. Its services are also good for targeting audiences at multiple points of the buyers’ journey and leading them down the sales funnel.
Another plus point in SmartSites’ book is that it tailors ad campaigns to your business needs and objectives. And, like WebFX, it uses data to drive its strategies. My main shortcoming with SmartSites is that it’s not very transparent about the specific services it offers — you’ll have to contact the team online to set up a call and outline what it can do for your business.
However, it has plenty of experience with Google Ads and retargeting audiences, no matter where they come from on the internet: Google, other websites, or social media.
About SmartSites
SmartSites is a full-service digital marketing agency offering PPC, SEO, web design, email marketing, and social media services. Its Google Ads team manages Search, Shopping, Display, and remarketing campaigns, with landing-page and conversion optimization available to help turn paid traffic into leads or sales.
Pricing and details
Pricing: Custom, typically between $1,000 and $10,000, according to former clients
Google Ads network: Search, Display, Shopping
Key Google Ads services:
- Campaign audit and re-strategizing
- Ad campaign retargeting
- Keywords and ad budget optimization
- Ad campaign A/B testing
- Conversion rate optimization
Success stories
- RJL Technologies: SmartSites built a Google Shopping campaign for the electronics retailer, setting up its Merchant Center feed and using automated bidding formulas to manage its extensive product catalog. The agency reports that paid clicks increased by 750% while cost per click decreased by 46%.
- Direct-to-Door Marketing: SmartSites replaced restrictive single-keyword ad groups with intent-based ad groups and Dynamic Search campaigns. It also refined ad copy, landing-page alignment, negative keywords, bids, and targeting. The agency reports that leads increased by 72% while cost per lead decreased by 56%.
How to choose a Google Ads agency
Choosing the best Google Ads agency starts with knowing what you want your campaigns to achieve. A good agency should be able to connect your ad budget to clear business outcomes, explain its strategy, and show how it will improve performance over time.
Step 1: Define your goals and KPIs
Start by deciding what success looks like. For ecommerce businesses, that may be return on ad spend (ROAS), average order value, or revenue from paid search. For service businesses, it may be cost per lead (CPL), customer acquisition cost (CAC), booked calls, form submissions, or phone inquiries.
A Google Ads marketing agency should ask about your sales cycle, profit margins, close rates, and budget before recommending campaign types or bid strategies. If an agency only talks about clicks and impressions, ask how it will connect those metrics to leads, sales, or revenue.
Step 2: Verify Google Partner or Premier Partner status
Check whether the agency is listed as a Google Partner or Premier Partner. This does not guarantee results, but it does show that the agency meets Google’s requirements for account performance, certifications, and ad spend.
You can verify an agency through the Google Partners directory. Use this as a screening step, then ask the agency which Google Ads certifications its team holds and who will actually manage your account.
Step 3: Compare pricing models
Google ad agencies usually charge in one of three ways: a flat monthly fee, a percentage of ad spend, or performance-based pricing. Flat fees are easier to budget for, while percentage-based pricing can make sense if campaign management needs increase as spend grows.
Before signing, ask what is included in the management fee. The best Google Ads agency should be clear about whether pricing includes keyword research, account setup, ad copy, landing page recommendations, conversion tracking, reporting, and ongoing optimization.
Step 4: Request case studies and references
Ask for case studies that match your industry, budget range, or campaign goal. A Google PPC advertising agency that works well for ecommerce may not be the best fit for a local service business, SaaS brand, or professional services firm.
Look for proof that the agency can improve the metrics that matter to you, such as lower CPL, higher ROAS, better lead quality, or stronger conversion rates. References can also help you understand how the agency communicates, solves problems, and handles underperforming campaigns.
Step 5: Audit reporting cadence and communication
Ask how often you will receive reports and what those reports include. A strong Google ads services agency should explain performance in plain language and show results by campaign, audience, keyword, conversion action, and budget.
Also clarify how often you will meet, who your main contact will be, and how quickly the agency responds to questions. Top paid search agencies do more than send reports; they explain what changed, why performance moved, and what they will test next.
Frequently asked questions
What does a Google Ads agency do?
A Google Ads agency manages paid campaigns across Google Search, Display, Shopping, YouTube, Local Services Ads, App campaigns, and Performance Max. Services typically include keyword research, campaign setup, ad copy, bidding, targeting, conversion tracking, landing page recommendations, reporting, and ongoing optimization.
How much does a Google Ads agency cost?
Google ad agencies may charge a flat monthly fee, a percentage of ad spend, or performance-based pricing. Small business retainers often start at several hundred dollars per month, but pricing depends on ad spend, account size, campaign types, landing page needs, and reporting requirements.
Is hiring a Google Ads agency worth it?
Hiring a Google Ads agency can be worth it if you need better lead quality, stronger conversion tracking, lower wasted spend, or more advanced campaign management. It is especially useful when your team lacks time or paid search expertise to manage campaigns consistently.
How do I choose the best Google Ads agency?
Choose the best Google Ads agency by defining your goals, verifying Google Partner status, comparing pricing models, reviewing case studies, checking references, and confirming reporting standards. The right agency should explain strategy clearly and tie campaign performance to leads, sales, or revenue.
What is the difference between a Google Ads agency and a PPC agency?
A Google Ads agency specializes in Google’s ad network, while pay-per-click ad agencies may manage ads across Google, Bing, Meta, LinkedIn, Amazon, and other platforms. Choose based on where your audience searches, shops, compares providers, or converts.
What should I ask before hiring a Google Ads agency?
Ask who will manage your account, which campaign types they handle, how they track conversions, how often they report, and what results they have achieved for similar clients. Also ask whether landing page feedback, remarketing, and budget pacing are included.
How long does it take for Google Ads agencies to show results?
Some campaigns can generate leads within days, but meaningful optimization usually takes several weeks. A Google ads agency needs time to collect data, test keywords and ads, adjust bids, improve landing pages, and filter out low-quality traffic.