User.com product overview
User.com is an all-in-one marketing automation solution aimed at boosting engagement and improving conversion. Use detailed information about all your users with visitor tracking details that are kept in your CRM. Set up and run campaigns with automated processes based on visitor data points or based on actions you’ve defined. Turn visitors into users with email campaigns: once they become customers, you can check in with them with omnichannel messaging. Use email, chat, call, SMS, or even by offering them NPS feedback to gauge brand quality, but also turning them into quality promoters of your brand.
Pros of User.com
Combined with the powerful and complete package of an entire marketing suite, the system can fulfill your needs when it comes to customer outreach. Keep all customer communication, live chat, and chatbot details unified and together under one roof, for your entire team to use.
Cons of User.com
Some coding skills are required for the form and email builder.
Breakdown of core features
Marketing automation suite
The backbone of the platform sets up an enhancement to all your marketing efforts. Redefine your optimal customer journey with a drag-and-drop automation editor to set up and identify the clearest paths to your goals.
CRM & visitor tracking
Get actionable data, complete with access to all the details and actions of your customers. See what and how your customers are engaging and make better conversion KPIs happen by enhancing every step of your funnel.
Email & multichannel marketing
Send out consistent communication through campaigns on a variety of omnichannel messaging. Connect with your customer in all the best ways, either via email, SMS, Web push, mobile & more.
(Last updated on 06/08/2020 by Marshall Bright)