SAS vs. Looker

SAS vs. Looker

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Managing your data shouldn’t be a problem with today’s technology. There are many business intelligence tools on the market today that can help you make better reports and clearer visualizations. If you want to change the way you manage your business, SAS or Looker might be your best option.

If you’re ready to speed up your research, use our Product Selection Tool. Enter your feature requirements and user needs, and we’ll provide you with a custom list of recommendations that fit your company.

SAS vs. Looker: software overview

SAS Business Intelligence is a self-service business intelligence tool that combines data visualization and real-time analytics. This feature allows you to quickly view your corporation’s metrics to help you produce high quality and actionable data. SAS will help you make more intelligent business decisions with a wide range of helpful BI tools and features.

Looker is a business intelligence tool that provides innovative data exploration functionalities and data analytics. This software allows you to create accurate reports and data on the go and make it accessible to all parties available. Looker can help you produce and optimize your queries with its refined BI programs.

Benefits of SAS vs Looker

SAS and Looker provide benefits you’ll want to keep in mind when making your comparison. 


  • It allows you to discover and collect enterprise-level data for your business.
  • It provides a user-friendly interface with intuitive tools and solutions that deploys real-time analytics of your data.
  • It provides a mobile application that lets you process high quality and actionable data with the help of its programs.
  • SAS enables you to explore data visually with its six key modules.
  • SAS seamlessly integrates third-party apps to help you manage your data efficiently.


  • Looker provides a web-based interface that gives you real-time insights on your operations.
  • It allows you to create reports on the go and share it with your employees with its data analytics feature.
  • Looker can help you build your analytic modules even with little knowledge on the subject.
  • It allows you to drill into your company’s data across interactive and accurate charts and tables.
  • Looker enables collaboration among users and it can help you streamline your work.

Similar features for SAS vs. Looker

Business intelligence tools are designed to process large amounts of data and convert it into useful information for the company. SAS and Looker each have their own set of unique features that can help you achieve that goal. Here are some features you might find useful for your business:

Data visualization 

The data visualization feature in SAS provides its users with the option to create compelling visuals to make it easy to understand complex analytics. With this feature, you can quickly identify relationships, patterns, and trends without IT assistance. SAS offers more than just your standard business intelligence solutions. With its data visualization feature, you can predict outcomes and trends for your company. 

Looker’s data visualization feature allows you to turn massive amounts of data into digestible insights. With this feature, you can move the trajectory of your business by aligning your data around a single set of meaningful visualizations. Looker’s data visualization tools allow for a deeper analysis of your company’s data. 

Customizable reporting 

SAS’s customizable reporting feature allows you to create the right information to anyone who needs it. This feature lets you create and share interactive reports with your employees with their self-service data preparation capabilities. With SAS, you can create distribution-quality reports and analytics dashboards without burdening IT.

The customizable reporting feature of Looker allows you to customize your data model to reflect your company’s unique metrics. With this feature, you can easily update and manage your reports from one place to another. Looker’s customizable reporting feature lets you connect to any database that supports SQL queries and helps you generate accurate reports. 

Which business intelligence software should you choose? 

If you’re still undecided about what business intelligence tool you’ll choose, we’ll give you a hand in solving that problem.

If you’re looking for a business intelligence tool that allows you to turn massive amounts of data into digestible insights, then we suggest that you buy Looker. With Looker’s data visualization feature, you can move the trajectory of your business by aligning your data around a single set of meaningful visualizations.

On the other hand, if you’re looking for a BI tool that lets you create and share interactive reports with your employees, then we suggest that you try SAS. With SAS, you can create distribution-quality reports and supply a unified and accurate view of all your data to anyone who needs it.

For more business intelligence tools, make sure to check out our website. Use our Product Selection Tool to get a shortlist of recommendations based on your feature requirements.

Not seeing the features you need from your Business Intelligence software? Let TechnologyAdvice recommend software that fits your needs.

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