VIDEO: ZoomInfo SalesOS Overview – Top Features, Pros & Cons, and Alternatives

ZoomInfo is a sales enablement platform that claims to provide the “B2B data and software you need to connect with and close your most valuable buyers - all in one operating system.” Hey everyone, I’m Kyle, and today we’ll be doing a brief overview of ZoomInfo. But if you’re just starting your search, Visit our website at technologyadvice.com to see our list of the best sales enablement options available today. Click the annotation in the top right corner of the screen to learn more.

ZoomInfo SalesOS is a go-to-market intelligence platform that empowers business-to-business, or b2b, sales and marketing professionals to hit their numbers by pairing advanced technology with data coverage, accuracy, and depth of contacts. ZoomInfo pinpoints, processes, and delivers marketing and sales intelligence and allows businesses to find and connect with their ideal customers. Salespeople, marketers, and recruiters use ZoomInfo SalesOS to optimize their lead generation efforts and get access to a vast business contact database and various sales intelligence and prospecting tools.

ZoomInfo SalesOS equips sales professionals with tools to help with territory planning, lead scoring, and targeted outreach. It enables companies to understand their ideal customers and target companies who visit their websites in real-time. ZoomInfo has three plans: professional, advanced, and elite, and includes a free trial. Specific pricing details however, are only available via a quote. ZoomInfo is available as a web-based solution on all modern browsers, or on mobile devices for both Android and iOS With ZoomInfo SalesOS, companies can build an account universe based on their ideal customer profile (ICP).

Teams can also reach decision-makers with the platform’s B2B contact database of over 50M direct dial phone numbers and millions of verified email addresses. The software gives access to professional profiles, including job responsibilities, work experience, education, and social media profile links. It also sends users alerts for every update of target profiles. The solution lets sales teams analyze customer calls, meetings, and emails to drive process changes that impact their bottom line.

The Conversation Intelligence feature transcribes, records, and analyzes the content of sales calls, virtual meetings, and video conferences. ZoomInfo’s sales workflows automate sales and marketing activities based on the target market’s buying signals. Teams can launch personalized outreach to capture net-new leads and targeted accounts. The system identifies and takes action on the contacts and companies by cross-referencing signals against the ICP using firmographics, technographics, and advanced company attributes.

ZoomInfo SalesOS enables sales teams to map their ICP against ZoomInfo’s database to uncover sales-ready prospects searching for topics and keywords related to their business. Some users have reported occasional inaccurate or outdated data. That said, the intent engine triggers signals tracked from a network of 300,000 publisher domains and numerous new keyword-to-device pairings — all sourced monthly from over 90% of accessible devices across the U.S.

ZoomInfo SalesOS isn’t the only sales enablement platform out there. If you’re interested in ZoomInfo, you might want to check out Salesforce, BIGContacts, Salesboom, and GoldMine CRM. That does it for our video! Thanks for watching, if you found it helpful please help us out with a like and subscription down below. For more info on this topic, visit our website at technologyadvice.com for our free list of the top sales enablement options available today. Click the button on the left to get started.