You ever go to one of those bougie hipster burger joints that serve hamburgers with a bajillion toppings on them, most of them superfluous, and charge an arm and a leg for each patty? The burger is great, mind you, but what if all I want is a nice, simple burger? Well, what if I could just take that burger, keep all the good bits, chuck out the extra stuff, and pay a fraction of the cost? Well, I don’t know about your local burger joint, but you can definitely do that with simple CRMs.
But before jumping into all that, hi! I’m Kyle. Hope you’ve been good and great, great and good. And today, I’ll be going over the top six simple customer relationship management, or CRM, options available today. This video is based on an article that goes into a bit more detail than I will, so if you prefer a read over a watch, you can check it out in the description below. Living up to its name, Really Simple Systems stands out for its simplicity, offering an intuitive interface that streamlines content management, lead tracking, and sales pipeline management.
The platform also offers integrated marketing automation tools that help businesses create targeted email campaigns and track their performance. Less Annoying CRM combines user-friendliness with customization. Its primary focus is on providing a simple, intuitive CRM solution that eliminates the complexity and frustration often associated with more comprehensive CRM systems. In addition to this, its highly configurable dashboard allows users to organize and prioritize tasks, events, and contracts according to their specific needs.
The platform also offers seamless contact and lead management, making it easy to track interactions and monitor the progress of leads through the sales pipeline. HubSpot’s cloud-based CRM is designed to cater to small and medium-sized businesses. Its streamlined interface and ease of use make it a popular choice for those looking to get the essential features of a CRM without the complexities of advanced systems. The free plan offered by HubSpot provides core features like lead management, email scheduling, and basic reporting.
Another of the major advantages to the platform is the myriad of training videos, tutorials, and documentation available that allows teams to set up and maintain the system in-house. Formerly known as Infusionsoft, Keap is a cloud-based CRM geared toward small businesses and entrepreneurs. With more than 125,000 users, Keap’s self-stated mission is to continue to grow small businesses as well as the company. Keap offers robust marketing automation tools that allow users to create targeted marketing campaigns, build landing pages, and automate follow-ups.
Lead conversion is front and center with this CRM, focusing on marketing and sales. Boasting more than 1.5 million users, Insightly is one of the most popular choices for simple CRM users. Native integrations include Gmail, Office 365, MailChimp, and more. In addition to its CRM and product management features, Insightly provides reporting and analytics and many other features. Users have stated Insightly is one of the most comprehensive simple CRMs on the market.
Another lightweight sales CRM option, Pipedrive requires minimum input but generates maximum output. Pipedrive can manage the sales pipeline effectively using all the necessary features CRM users have come to expect. One of the features that sets Pipedrive apart from its competitors is its customizable pipeline stages. Users can create, modify, and rearrange stages in the sales pipeline to fit with specific workflows. Additionally, multiple pipelines can be created to accommodate different sales processes within the organization.
That wraps up our list of the top 6 simple CRMs available today. Thanks for watching! I’m gonna go grab a burger now, but before that- If you want to see even more CRM options than the six I talked about today, visit our website for our free list of even more options available today. Thanks again for watching, and go be good and great, great and good.