PunchTab is one of the many gamification vendors listed in Technology Advice’s database. Since we’ve learned so much about the product’s specs, we decided to provide you with a brief review as well as a first-hand look at the user interface. Check out our website for the full PunchTab overview and a list of the […]
welcome today we'll be looking at punch tab an engagement platform that specializes in loyalty programs and giveaways this review is brought to you by technologyadvice and the smart advisor tool which lets you compare over 90 gamification companies punch tab offers companies an easy way to run contests such as ticket giveaways or raffles while increasing their social media following at the same time and it works like this you set up the contest parameters using their online interface which we have up right here and link your social media accounts into punch tab punch tab is then going to handle all the back end programming and they'll give you a piece of code to put into your website or if you're using a popular platform like wordpress blogger shopify they have plugins that you can easily just click and enable functionality and that's going to let you see the results in real time and allow people to enter the contest on your site through a little punch tab box and you can of course share that then on facebook or tweet it and promote your contest however you'd like and as people enter the contest you can see the results in real time on the punch tab dashboard or on your site and we'll quickly walk through how to do a giveaway such as a ticket raffle going to create new giveaway here and it's a very easy online interface so you can upload an image call it test giveaway you can specify what your prize will be right there and then the description of the prize and you can choose your start dates um and the hour at which you want it to start and end and you can enable facebook connecting using facebook or your email and then on the second page you can specify how users can get additional entries so once they connect with the contest either by entering their email or with their facebook account you can also allow them to gain additional entry here by tweeting or you can put an open question you'd like them to answer like what do you think of our site or you can have them share your content on google plus become a fan of your page on facebook leave a comment on your site like your page or post something about you on pinterest and so those will all gain them additional entries so you're really incentivizing them to interact with your brand and share sort of your brand message or your content and punch tab really is an easy way to boost your brand's appeal in that way and to get people to start interacting with you on social media hand over their email addresses or answer some sort of question that you have about the user experience and their loyalty programs work in a similar way this was just for the test giveaway for a contest but their loyalty programs are longer term and they have plugins as i went over before and that just incentivizes people to take action on your site and that could be sharing articles from your blog watching some of your intro videos filling out info sheets and punch tab will keep track of all those different users and what exactly they've done and it'll award them points which you can specify specific rewards for and they have a loyalty dashboard over here that's very similar to their giveaway dashboard and on the basic level of punch tab they will actually supply the rewards for use in your loyalty programs they have an online catalog of gift cards that users can go and choose from once they've gotten enough points on your site or on other sites that use punch tab and then if you pay to upgrade you can specify specific rewards or create a specific e-commerce site for that to integrate with and so that's a brief overview of punch tab and how that service works for companies looking to add some extra engagement to the site and incentivize user action it's a pretty simple service you can see that the dashboard giveaway loyalty tabs here are intuitive you can see all of your programs your past programs the days left your total entries you can sort of delve deeper into that as well but if you want something that will work alongside say a crm program or motivate your sales team this isn't really the software for you if you're just trying to encourage social media sharing boost brand awareness and put a loyalty program on top of your existing site however this will work well before you decide on a gamification provider we recommend you go to technologyadvice.com and use the smart advisor tool which is going to let you compare punch tab to over 90 different gamification companies and will give you custom recommendations based on your individual needs thanks for watching this walkthrough of punch tab you
This transcript was generated automatically from the video's captions and may contain errors.
PunchTab is one of the many gamification vendors listed in Technology Advice’s database. Since we’ve learned so much about the product’s specs, we decided to provide you with a brief review as well as a first-hand look at the user interface.
Check out our website for the full PunchTab overview and a list of the best Gamification Software.
At TechnologyAdvice, we pride ourselves on helping B2B tech buyers manage the complexity and risk of the buying process. We are a trusted source of information for tech buyers, delivering advice and facilitating connections between our buyers and the world’s leading sellers of business technology.