• Square is better for startups and small businesses that want free POS software, simple pricing, fast setup, built-in payments, and an online store.
  • Clover is better for established businesses that want more hardware choices, merchant account flexibility, 24/7 support, and more custom POS configurations.
  • Square has the stronger all-in-one setup for low-cost POS, ecommerce, mobile selling, and quick onboarding.
  • Clover can be a better fit for businesses that already use a Fiserv-network processor or want to compare merchant service providers.
  • Square is easier to start with, while Clover gives businesses more room to customize payment and hardware setups.

Square and Clover are two of the most popular POS systems for small businesses, retailers, restaurants, and service providers. Both offer payment processing, POS software, hardware, inventory tools, customer management, and reporting. The biggest difference is how each platform is set up.

When comparing Clover vs Square, choose Square if you want the easiest and lowest-cost way to start selling. Choose Clover if you want more hardware options, 24/7 live support, and the ability to work with a merchant services provider.

To compare Square vs Clover, I evaluated both platforms across the factors businesses consider when choosing between a POS-first system and an ecommerce-first platform: pricing, payment processing, POS tools, ecommerce features, hardware, AI tools, omnichannel selling, scalability, ease of use, customer support, and user feedback.

I reviewed plan costs, transaction fees, free plan availability, hardware options, payment processor flexibility, online store tools, inventory sync, shipping features, app ecosystems, and support resources. I also considered how each platform fits different business models, including in-person retail, restaurants, service businesses, mobile sellers, ecommerce brands, and multichannel sellers.

When available, I used product documentation, testing notes, demos, and verified customer reviews to compare real-world setup and usability. I then applied our internal scoring framework to determine where each platform performs better and which business type each one fits best.

I’ve spent more than seven years evaluating retail, ecommerce, and payment software, including POS systems, payment processors, and inventory tools. For this Clover vs Square guide, I compared both platforms using provider documentation, product testing notes, demos, pricing data, and verified user reviews to assess how each performs for in-person selling, ecommerce, payments, hardware, online-to-offline workflows, and business growth.

Clover vs Square: Which is better?

Clover

Square

Our POS score

4.01 out of 5

4.46 out of 5

Best for

Processor flexibility

Free POS

Software types

Standard, Retail, Restaurant, Appointments

Standard, Retail, Restaurant, Appointments

Merchant account

Fiserv network options

Included aggregated account

Monthly fee

Starts at $14.95

Starts at $0

Online store

E-commerce integrations only

Free (Square Online)

Software customization

Third party and API integration

Third party, API integration, custom solutions

Card-present fee

2.3% to 2.6% + 10 cents

2.4% to 2.6% + 15 cents

Online fee

3.5% + 10 cents

2.9% to 3.3% + 30 cents

Keyed-in fee

3.5% + 10 cents

3.5% + 15 cents

Hardware

Clover Flex from $499

Square Terminal from $299

Tap to Pay

iPhone

iPhone and Android

Support

24/7 phone and email

Weekday phone, 24/7 automated chat

Best limitation

Reseller variability

Processor lock-in

Note: Clover fees in this comparison are based on default Fiserv rates for Clover. Rates, contracts, hardware bundles, and support terms may vary depending on where you buy Clover.

Clover logo.

Clover: Best for merchant account flexibility

Clover is best for established retail, restaurant, and service businesses that want modern POS hardware, more payment processor flexibility, and 24/7 live support. Clover works through Fiserv and its merchant services network, so businesses may be able to use or keep a provider they already work with.

Clover’s biggest advantage is flexibility. It has sleek POS hardware, industry-specific software, virtual terminal tools, offline payment processing, customer management, employee tools, and a large app marketplace. However, its pricing, contracts, and setup experience can vary depending on the reseller or merchant services provider.

Clover pros

  • Works with Fiserv-network merchant service providers
  • Strong hardware lineup for retail, restaurants, and service businesses
  • 24/7 phone and email support
  • Offline payment processing
  • Virtual terminal for keyed-in payments
  • Strong app marketplace and business management tools

Clover cons

  • No free POS plan
  • Hardware can be expensive upfront
  • Pricing and contracts can vary by reseller
  • Merchant account may be difficult to change after setup
  • No built-in free online store like Square Online

Who should use Clover

  • Established businesses that want a dedicated merchant account or Fiserv-network processor options
  • Retailers, restaurants, and service businesses that want countertop, handheld, or kiosk-style POS hardware
  • Businesses that need 24/7 phone and email support
  • Higher-volume in-person sellers that may benefit from lower card-present rates
  • Businesses that want more custom POS and payment setups

When Clover may not be the best fit

Clover may not be the best fit if you want free POS software, fully transparent self-service pricing, or a built-in online store without third-party integrations. It can also be harder to compare total costs because pricing, hardware bundles, contracts, and support terms can vary depending on the reseller or payment provider.

Square icon

Square: Best for free POS and easy setup

Square is best for startups, independent sellers, and small businesses that want free POS software, simple pricing, affordable hardware, and built-in payment processing. It is one of the easiest POS systems to start with because you can sign up online, use the free plan, and start accepting payments quickly.

Square’s biggest advantage is accessibility. It includes POS software, payment processing, inventory, reporting, customer profiles, invoicing, a free online store, and mobile payment tools in one ecosystem. However, Square only works with Square Payments, so businesses cannot bring their own merchant account.

Square pros

  • Free POS plan
  • Simple flat-rate pricing
  • Free online store with Square Online
  • Free magstripe reader for eligible new accounts
  • Tap to Pay on iPhone and Android
  • Easy setup for mobile sellers, startups, and small teams

Clover cons

  • Only works with Square Payments
  • Limited live phone support hours
  • Not ideal for high-risk merchants
  • Less payment processor flexibility than Clover
  • May offer fewer custom hardware and contract options for larger businesses

Who should use Square

  • Startups and small businesses that want free POS software and simple flat-rate pricing
  • Mobile sellers, pop-ups, cafes, food trucks, retailers, and service businesses
  • Businesses that want built-in payments, hardware, online selling, invoicing, inventory, and reporting in one system
  • Sellers that want to launch quickly without working through a sales rep or reseller
  • Businesses that want an online store included with their POS system

When Square may not be the best fit

Square may not be the best fit if you want to use your own merchant account, negotiate processor-specific rates, operate in a high-risk industry, or need 24/7 live phone support. Clover is usually better if payment processor flexibility or round-the-clock support matters more than low startup cost.

Clover vs Square: A detailed comparison

I compared Clover vs Square across the factors that matter most when choosing a POS system:

Clover vs Square: Pricing

Payment scenario

Lower-cost fit

Why

Low-volume seller

Square

Free POS plan and no monthly software fee

Small-ticket in-person sale

Clover

Lower listed card-present rate range

Higher-ticket in-person sale

Clover

Can stay slightly cheaper with favorable rates

Small-ticket online sale

Clover

Lower fixed fee helps on very small transactions

Mid-to-high-ticket online sale

Square

Lower online percentage rate

Business needing predictable setup

Square

Clearer pricing and fewer reseller variables

High-volume in-person seller

Clover

Processor flexibility may lower total cost

Square’s monthly plans offer excellent value for money, with a free tier that includes robust POS features like inventory, reporting, CRM, and an online store, making it easy for small businesses to get started without upfront costs. When you sign up directly with Clover, you get more predictable pricing than through resellers, although the monthly fees are generally higher, starting at $14.95 and increasing with hardware bundles and advanced features. 

While Clover’s plans include strong tools and industry-specific functionality, you often have to pay more to access features that Square provides for free or at a lower tier. Overall, Square delivers more functionality per dollar, especially for startups and lean operations, while Clover may be better suited for businesses willing to invest more in specialized tools and customizability.

Clover vs Square: Payment processing

When comparing Clover rates vs. Square, Clover has the advantage of allowing businesses to work with other payment processors. So, if you currently have a processor under the Fiserv network, such as Stax and Payment Depot, you can keep your discounted rates while upgrading to Clover POS software and hardware. 

However, if you are still in the market for a payment processor, a direct merchant relationship with Fiserv via Clover will be the easiest route. Let’s take a closer look and compare Fiserv’s processing rates against Square’s to determine which provider will work best for you.  

Clover vs Square transaction fee examples

Transaction Amount

Clover Card-Present(2.3% – 2.6% + 10¢)

Square Card-Present(2.6% + 15¢)

Clover Online(3.5% + 10¢)

Square Online(2.9% + 30¢)

$10

$0.33 – $0.36

$0.41

$0.45

$0.59

$25

$0.68 – $0.75

$0.80

$0.98

$1.03

$50

$1.25 – $1.40

$1.45

$1.85

$1.75

$100

$2.40 – $2.60

$2.75

$3.60

$3.20

$250

$5.85 – $6.60

$6.65

$9.85

$7.55

When it comes to in-person sales, Clover tends to have a slight cost advantage, particularly for low-ticket transactions. With a processing fee range of 2.3% to 2.6% plus 10 cents per transaction, Clover can be more affordable than Square’s flat 2.6% + 15 cents rate, especially on smaller purchases. For example, on a $10 sale, Clover’s fee ranges from $0.33 to $0.36, while Square charges $0.41. This difference, although small per transaction, can add up for businesses with high transaction volumes or lower average ticket sizes.

As transaction amounts increase, the cost difference between Clover and Square narrows. At the $50 and $100 levels, Square becomes only slightly more expensive, and the impact on margins becomes less significant. At $250, Square’s fee is about $0.05 to $0.80 higher than Clover’s, depending on the processor rate you receive. Overall, Clover is generally more cost-effective for card-present payments, especially if you qualify for a lower processing rate through Clover’s direct plan or a favorable reseller agreement.

Clover vs Square: POS software

POS feature

Clover

Square

Free POS plan

No

Yes

Retail POS

Yes

Yes

Restaurant POS

Yes

Yes

Appointments POS

Yes

Yes

Inventory tools

Strong

Strong

Online store

Integrations

Built-in

Setup path

Sales or reseller

Self-service

Best for

Custom setups

Easy launch

Square offers tailored POS software for restaurants, retail, beauty, wellness, and service businesses, and each version comes with a free plan to get started. That free tier isn’t watered down. It includes inventory, reporting, basic CRM, and even an integrated online store, with optional upgrades that scale with the business. Clover also delivers industry-specific software, and I appreciate its specialized tools for quick-service restaurants, full-service dining, and retail, but you don’t get the same clear free-to-paid structure.

Also, Clover’s software functionality depends heavily on the plan you’re on and which reseller you work with, which means two Clover users could have very different experiences. The tools themselves are solid, especially for inventory, modifiers, and multi-location management, but navigating the ecosystem to access them can be frustrating. 

Square’s software, by contrast, is both comprehensive and consistent, with a clean interface that doesn’t require much of a learning curve. If you’re looking for predictable, powerful POS software that’s easy to launch and grow with, Square remains the more accessible choice.

Clover vs Square: Hardware

Hardware factor

Clover

Square

Free reader

No

Yes, for eligible accounts

Tap to Pay

iPhone

iPhone and Android

Standalone terminal

Clover Flex from $499

Square Terminal from $299

Countertop POS

Yes

Yes

Handheld POS

Yes

Yes

Kiosk options

Yes

Yes

Buying process

Often through provider

Direct online purchase

Choose Clover if you want more hardware configurations and are comfortable working through a provider. Choose Square if you want lower-cost hardware and a faster self-service buying process.

Also read: Best POS Hardware for Businesses

Clover vs Square: Ecommerce and online ordering

Square is better if you want an all-in-one POS and online selling setup. Clover can still work well if you already have an ecommerce platform, such as WooCommerce, and need inventory or order syncing through integrations.

Clover supports online ordering and ecommerce, but it does not include the same type of native online store. Businesses typically need third-party integrations or a Clover Online Ordering setup, depending on the use case.

Clover vs Square: AI tools

AI feature

Clover

Square

Native AI tools

Limited

Yes

Menu generation

No native tool

Yes

Website copy

No native tool

Yes

Dashboard questions

Limited

AI assistant beta

Third-party AI apps

Yes

Yes

Choose Square if native AI tools are important. Choose Clover if you are comfortable adding third-party apps for AI workflows.

Clover vs Square: Ease of setup and use

When it comes to ease of use, Square has long been the go-to for entrepreneurs and small business owners who want a system they can set up and run without any technical assistance. In my experience, Square’s onboarding process is quick, intuitive, and fully self-service. You can sign up online, order your hardware, and start processing payments within hours. The user interface is clean, beginner-friendly, and consistent across devices, making training employees easy and reducing setup time for multi-location businesses.

Clover, while also user-friendly once it’s up and running, usually involves a more hands-on setup process. If you’re buying through a third-party reseller (as most users do), you’ll often need to go through a sales rep to finalize pricing, hardware bundles, and service contracts. This can introduce delays and confusion that Square avoids entirely. That said, once configured, Clover’s interface is modern and powerful, and I’ve found it especially intuitive for employees at the register. In short: Square is plug-and-play; Clover is powerful but more process-heavy on the front end.

Clover vs Square: Omnichannel selling

Clover can support omnichannel selling, but it often relies on third-party integrations and provider-specific setups. That can work well for established businesses, but it adds more moving parts.

Square is the better fit if you want simple omnichannel selling. Clover is better if you want more custom tools and are comfortable managing integrations.

Clover vs Square: Scalability

Square scales through a unified ecosystem. You can add paid plans, hardware, team tools, payroll, banking, marketing, loyalty, and online selling without leaving Square. This is easier for small businesses that want to grow without rebuilding their tech stack.

Clover scales through hardware options, app integrations, merchant services relationships, and more custom setups. This gives businesses more flexibility, but scaling may involve renegotiating contracts, adding apps, or working with providers.

Choose Square for a smoother growth path. Choose Clover if your business needs more payment or hardware flexibility.

Clover vs Square: Customer support

Winner: Clover

Clover offers 24/7 phone and email support, which is valuable for restaurants, retailers, and service businesses that operate outside standard business hours. Clover also has an online help library.

Square offers phone support during limited hours, 24/7 automated chat, a Support Center, and a Community Forum. These resources are helpful, but businesses that need round-the-clock live help may prefer Clover.

Choose Clover if 24/7 live support is a priority. Choose Square if you are comfortable with self-service resources and standard live support hours.

Clover vs Square: User reviews

Winner: Tie

Both Clover and Square receive positive user feedback, but for different reasons.

Clover user reviews are strongest for hardware design, ease of use at the register, restaurant and retail tools, and processor flexibility. Common complaints mention contract terms, reseller differences, support inconsistency, and difficulty switching processors after setup.

Square user reviews are strongest for fast setup, transparent pricing, affordable hardware, and easy POS tools. Common complaints mention account holds, limited live support hours, and less flexibility for businesses that want a dedicated merchant account or high-risk processing.

Clover vs Square by business type

Business type

Better fit

Why

New small business

Square

Free POS and fast setup

Mobile seller

Square

Free reader, Tap to Pay, and simple payments

Pop-up shop

Square

Lower startup cost and easy hardware

Cafe or food truck

Square

Simple POS, tipping, online ordering, and quick setup

Full-service restaurant

Clover

More hardware flexibility and restaurant configurations

Retail store

Square

Easier setup, online store, and inventory tools

Multi-location business

Clover

More customization and merchant account options

High-volume in-person seller

Clover

Potentially lower card-present rates

Ecommerce add-on

Square

Built-in Square Online

Business needing 24/7 support

Clover

Round-the-clock phone and email support

High-risk merchant

Neither

Consider a high-risk merchant account provider

Can you use Clover and Square together?

Clover and Square are not designed to work as one connected POS system. A business could technically use Clover in one location and Square in another, or use one system for POS and another for separate payment workflows, but inventory, customer profiles, refunds, taxes, deposits, and reports would not sync cleanly without manual work.

Most businesses should choose one primary POS system unless they have a specific reason to separate locations, payment workflows, or merchant accounts.

Clover vs Square: Which is right for your business?

Choose Square if you want a simple, affordable, all-in-one POS system with free software, transparent pricing, built-in payments, affordable hardware, and a free online store. Square is the better fit for startups, mobile sellers, pop-ups, cafes, food trucks, small retailers, and service businesses that want to start fast.

Choose Clover if you want more payment processor flexibility, more hardware configurations, 24/7 live support, and a POS setup that can be customized through a merchant services provider. Clover is the better fit for established businesses, full-service restaurants, high-volume in-person sellers, and businesses that already work with a Fiserv-network provider.

Choose Clover if…

Choose Square if…

You want processor flexibility

You want free POS software

You need 24/7 live support

You want simple setup

You want more hardware configurations

You want affordable hardware

You already use a Fiserv-network provider

You want built-in Square Payments

You process high in-person volume

You want transparent pricing

You need a more custom setup

You want a free online store

You run a full-service restaurant

You run a startup, pop-up, or small shop

Top alternatives to Clover and Square

Clover and Square are strong POS systems, but neither is right for every business. Consider an alternative if you need lower payment processing costs, high-risk merchant support, advanced retail inventory, or restaurant-specific tools.

Helcim

Helcim is a better fit for businesses that want transparent interchange-plus pricing with no monthly POS fee. It is a strong alternative for cost-conscious merchants that want lower rates as volume grows.

Stripe

Stripe is a better fit for businesses that need custom online payments, subscriptions, ACH, developer tools, global payments, or marketplace payment flows. It is not as plug-and-play as Square, but it is stronger for online payment infrastructure.

Lightspeed

Lightspeed is a better fit for inventory-heavy retailers that need advanced stock control, purchase ordering, supplier management, reporting, and multi-location retail tools.

FAQs

Clover is better than Square if you want more payment processor flexibility, 24/7 live support, modern POS hardware, and more custom retail or restaurant setups. Square is better for free POS software, fast setup, transparent pricing, and built-in ecommerce.

Square is better than Clover for most startups and small businesses because it has a free POS plan, simple flat-rate pricing, affordable hardware, and a built-in online store. Clover is better for businesses that want a dedicated merchant account or more custom POS setup.

The main difference is payment setup. Clover can work with merchant service providers in the Fiserv network, while Square uses Square Payments only. Square is easier to start with, while Clover gives established businesses more processor flexibility.

Square is cheaper to start because it has a free POS plan and a free magstripe reader for eligible new accounts. Clover can be cheaper for some card-present transactions if you qualify for lower processing rates, but monthly fees, reseller pricing, and hardware costs can vary.

You cannot use your own payment processor with Square because Square POS only works with Square Payments. Clover offers more processor flexibility through Fiserv-network providers, but your Clover hardware may be locked to the processor selected during setup.

Clover’s main downsides are no free plan, reseller pricing variation, possible contract terms, and processor lock-in after hardware setup. Businesses should review the full contract, payment rates, support terms, and hardware ownership rules before signing.

Square’s main downsides are Square Payments-only processing, limited live support hours, less payment processor flexibility, and restrictions for high-risk businesses. It is easiest for standard low-risk businesses that want a simple all-in-one POS.