ERP Resources VISIBILITY ERP vs. Genius ERP


We compare VISIBILITY ERP and Genius ERP to help you choose the right ERP software for your business.

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VISIBILITY ERP and Genius ERP are enterprise resource planning (ERP) solutions designed to cater to small and mid-sized businesses. If you want to centralize the processes for your small business, these ERP solutions can just be the right choice for you.

VISIBILITY ERP is a fully-integrated enterprise software that enables organizations to optimize business effectiveness and enhance performance. Genius ERP is a business software that provides custom manufacturers with the tools they need to reduce costs, increase productivity, and improve the performance of production sites.

In this article, we’ll compare the features of VISIBILITY ERP and Genius ERP to help you find out if one of these ERP solutions is the best choice for your business. You can also use our Product Selection Tool if you want to get to know more about other ERP solutions from trusted vendors.

An overview of VISIBILITY ERP vs. Genius ERP

VISIBILITY ERP, also known as, is a software used by numerous organizations from different industries, including engineering, aerospace, construction, defense, industrial machinery, fabricated metals, electronics, contract manufacturing, and energy. While many different businesses use VISIBILITY ERP, it is still most beneficial for To-Order manufacturers or manufacturers that make highly-complex products or machines. This ERP is ideal for SMBs and offers high-end pricing. VISIBILITY ERP has the following features:

  • financial management
  • project management
  • warehouse management
  • inventory control
  • purchase order
  • reports and dashboards
  • customer relationship management (CRM)
  • supply chain management
  • distribution management
  • mobile access

Genius ERP is made particularly for custom manufacturers. This ERP solution aims to help manufacturers achieve increased productivity without hiring new staff or expanding operations. Genius ERP is best for small to medium-sized businesses. It has high-end prices and offers features for:

  • CRM
  • document management
  • human resources (HR) and payroll
  • inventory management
  • project management
  • bill of materials (BoM)
  • financial accounting
  • purchase order management
  • reporting and analytics
  • supply chain management

VISIBILITY ERP vs. Genius ERP: Feature comparison

VISIBILITY ERP and Genius ERP have features for accounting, inventory management, and CRM.


VISIBILITY ERP’s accounting feature offers functionalities for accounts payable (AP), accounts receivable (AR), and general ledger (GL). The AP module allows the user to manage the supplier data and supports the entry, maintenance, and payment of supplier invoices, debit memo, and adjustments. Its AR capability allows the entry and maintenance of currencies, credit terms, tax codes, installment billing plans, invoices, credit memos, finance charges, adjustments, and cash receipts. The VISIBILITY ERP GL module provides the tools to measure performance against budget at individual levels.

The accounting feature of Genius ERP helps users easily manage AP and track invoices. Genius ERP can generate payments for all invoices due, for a particular supplier, or only for specific invoices, letting accounting teams efficiently handle invoices and payments. The AR feature helps businesses keep track of what payments have been made to which invoices and know which invoices are outstanding. With Genius ERP’s accounting feature, users can quickly drill down information in a GL entry to the related manufacturing transaction.

Inventory management

VISIBILITY ERP’s inventory management feature combines the planning and management of inventory at all warehouse locations. It enables businesses to manage the various types of inventory, ensure suitable safety stock for bulk or re-order point items, and provide traceability and control. This ERP software has a Lot and Serial Number Control option, making it possible to track the activity of inventory items that are sold, purchased, or manufactured. VISIBILITY ERP’s Lot and Serial Number traceability meets the requirements for CFR 21 Subpart 15 traceability and management. 

Genius ERP’s inventory management gives users a single, real-time system that coordinates all areas of operation, giving businesses greater insight into the processes. Businesses can monitor inventory levels in real time and have access to accurate and up-to-date inventory levels and needs. This feature ensures that the business always has the right number of goods and materials on hand for production. This ERP software helps organizations avoid material and long-lead item shortages. It aids businesses in optimizing purchasing for a rolling stock of goods whenever necessary. Genius ERP allows users to track inventory items by serial number and associate different statuses so that specific materials can be counted and allocated before production begins.

Customer relationship management (CRM)

The VISIBILITY CRM suite optimizes the value of every customer interaction through its integrated approach. This CRM feature manages, synchronizes, and coordinates every customer interaction. VISIBILITY ERP supports the user in every step of the customer lifecycle, from engaging the customer as a prospect all the way through to providing them with services. VISIBILITY has contact management capabilities. This ERP software facilitates timely and coordinated management of leads, contacts, and opportunities. It also enables sales teams to configure and price complex quotations and sales orders.

The CRM feature from Genius ERP provides sales teams with the necessary tools to make pipeline management easier. For salespeople, Genius CRM helps track sales opportunities, manage communications with current and prospective customers, and organize sales-related tasks. For managers, the system displays the sales pipeline in real time, tracks activity of salespeople, and analyzes data about the customers and prospects. Sales teams can oversee the entire customer lifecycle, from prospect to cash. The CRM feature aims to improve operational efficiency and accelerate growth. With Genius ERP, sales teams can manage quotes, sales orders, shipping, and invoicing to ensure fluid and open communication and to create strong customer relationships.


Integrations for VISIBILITY ERP include platforms for software design, automation, engineering change management, marketing, and  time tracking:

  • CADLink
  • Salesforce
  • ECx Manager
  • HubSpot
  • TimeSheet 

Genius ERP has integrations with third-party tools for business intelligence and analytics, accounting, tax compliance, fashion design, and engineering:

  • Microsoft Power BI
  • QuickBooks Accountants
  • Avalara
  • Inventor
  • SolidWorks Premium

Deciding on whether VISIBILITY ERP or Genius ERP

VISIBILITY ERP and Genius ERP are both reputable business solutions that can help small businesses manage their daily operations more smoothly. Here are a few more details you might want to consider before deciding on the right ERP software for you.

VISIBILITY ERP is a flexible and intuitive software that’s easy to learn, implement, and upgrade. In addition, the ERP system provides solid reporting features. That being said, for some users, this ERP software isn’t the most efficient when it comes to navigation. Users had issues with VISIBILITY ERP requiring too many clicks to get a simple task done. This ERP also doesn’t have the capability to track multiple revisions on some parts of the inventory.

Genius ERP offers robust out-of-the-box capabilities that can be easily implemented. The UI is easy to navigate, too. On the downside, Genius ERP allows limited customization, and it can’t be fully configured to be compatible with organizations outside the manufacturing or distribution industry. Creating custom reports can be difficult with Genius ERP, too. 

If you’re still undecided, use our Product Selection Tool to explore other ERP software options and get a free list of up to five recommended ERP solutions for your business.

Not seeing the features you need from your ERP software? Let TechnologyAdvice recommend software that fits your needs.

Contact TechnologyAdvice at 877.702.2082 to get a free, 5-minute assessment of the ERP features you need and fast recommendations tailored to your requirements. Or visit our ERP software product selection tool to get started in just 3 fast steps right now online.

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ERP Resources VISIBILITY ERP vs. Genius ERP