A lifelong Nashville native, Zach loves to work with words. After graduating from Middle Tennessee State University, Zach worked in a variety of sales and marketing roles before joining Technology Advice. He's most interested in studying technology's effect on culture and business. Follow Zach on Google + or connect with him on LinkedIn.
Sprout Social vs. Hootsuite is a comparison of two fully-featured social media management tools. These products handle multiple social networks, so deciding between the two...
Quick summary Insightly vs. Zoho are evenly matched in sales automation and contact management. The two CRM software systems differ most in task management and reporti...
If you’re studying gamification, you won’t have to dig very deep to come across references to intrinsic motivation and all its glorious power. Intrinsic motivation—wh...
This article has been updated with current features and images for 2019. Project management is difficult. Don’t let anyone tell you differently. In the best of times,...
I hate reading about email subject lines. ...
The overarching responsibility of the marketer is to persuade the audience of one thing: why they should choose your company instead of another. The foundations of persu...
In 2014, security consultant Mark Burnett partnered with SplashData to compile a list of the Worst Passwords for 2014. ...
The logic behind the sales contest is long overdue for an overhaul. The same could be said of the stereotype of the sales professional. Contests have long been a go-to tact...
After only a month of regional testing, Google has pushed the new Click-to-Message extension for AdWords to the entire platform. ...
Every demand gen marketer wants highly qualified leads (HQLs), and it’s easy to understand why. ...
After reports came to light that Facebook had been overestimating its video advertising statistics for more than two years, the company began conducting a thorough audit of...
A couple of weeks ago, Slack posted an update to their blog with some growth numbers. This type of post isn’t unusual, but the data within the article raised eyebrows. ...
Open-source software vendor Red Hat has warned all businesses and humans currently using Linux to patch their servers as soon as possible or risk falling victim to the Dirty...
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