The Loyalty BoxProduct Overview
The Loyalty Box product overview
The Loyalty Box from Innervation is a complete solution for small to midsize retailers looking to reward customers and gain a deeper insight into their buying habits. It gives business owners a simple customer loyalty system that can be up and running in minutes. The Loyalty Box integrates with other Innervation tools and technologies, empowering retailers to use their sales and payment data to optimize the customer experience and grow revenue.
The Loyalty Box provides business owners with an online platform from which they can set up and customize a range of loyalty programs. It also equips retailers with the tools to automate relevant email and SMS promotions based on a customer’s purchase frequency, spending, or specific items purchased.
Pros of The Loyalty Box
- It allows business owners to automate the sending of promotional messages to specific sets of customers based on what they buy, how much they spend, and when they come in.
- It lets retailers build intimate, engaging connections with their customers that influence shopper behavior through in-depth insights.
Cons of The Loyalty Box
- The Loyalty Box’s features focus on SMBs and may not meet the needs of large enterprises.
Breakdown of core features
Gift card or virtual voucher
The software’s Gift Card or Virtual Voucher enables customers to purchase what they desire from the physical store or website. This gifting feature provides merchants with a simple and manageable tool that increases sales and integrates with customer-facing channels.
MyReceipts is a digital receipting feature that connects directly to the merchant channel (POS & Web). It stores an electronic version of the receipt which the customer can access via SMS, email, MyReceipts portal, or app. This e-receipting feature maximizes the digital engagement opportunity by gaining customers’ interest through dynamic marketing content on each receipt, boosts customer retention, and builds brand loyalty.
The Loyalty Box Loyalty allows retailers to understand their customers, buying behavior, and preferences. It brings important insights for engaging, incentivizing, and rewarding customers. These loyalty features ensure repeat business, increased basket size and value, new customer acquisition, and customer retention. It gives merchants the tools needed to create and maintain a loyalty program, thereby guaranteeing that the customer is at the center of the business.
(Last updated on 06/03/2022 by Liz Laurente-Ticong)