Product Quick Facts
Skyword, founded in 2010, is a Boston, Massachusetts company that offers content marketing software and services. Skyword creates and manages digital content hubs for IBM, ADP, Overstock.com, MasterCard, and many other enterprise brands.
Skyword moves marketing leaders and their content creators forward. Through embracing a sustainable, scalable approach to original storytelling, Skyword liberates brands from ineffective marketing practices and inspires them to create deeper connections with their audiences, combining world-class content marketing technology, professional services, and a thousands-strong network of freelance writers, videographers, photographers, and other creatives.
The Skyword Platform makes it easy to produce, optimize, and promote content at any scale to create meaningful, lasting relationships. The platform serves as the technical infrastructure for the content marketing process, providing a space for ideation, editorial and review, publishing, amplification, and measurement. Its robust marketing calendar, integration with Google Analytics, pitching and RFP capabilities, and customizable workflows allow marketers to create a sustainable process for brand storytelling, and reach new audiences through valuable content. The platform is available in 13 languages, 23 dialects, and 20 currencies (and counting!)
We recommend the Skyword Platform to any organization looking for a content marketing management solution, but especially those looking for professional services and a platform built for global content operations.
Want to find out more about Skyword? Have questions about marketing software? Call, click, or email to speak with an unbiased Technology Advisor for a no-cost, no–obligation consultation on your unique requirements.
(Last updated on 02/02/2022 by Mary Houston Coker)