Product Quick Facts
Engagio is an account-based marketing solution (ABM) that assists B2B companies to engage target accounts, expand customer relationships, and deepen sales-and-marketing alignment. Engagio’s account-based platform complements existing marketing automation platforms with account-centric analytics and the ability to orchestrate outbound interactions across departments and channels. Engagio’s ABM Analytics enable users to know which marketing investments work best to reach target accounts and accelerate deals and provides insight into which accounts have the best engagement and opportunity for growth. It also allows users to measure the impact and ROI of their ABM programs.
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(Last updated on 04/07/2017 by Jonathan Darcy)