June 8, 2022
Top Advertising & Marketing Analytics Software
Digital marketing requires a ton of data to be successful. For example, approximately 92 percent of all keywords get less than 10 searches each month, so marketers have to...
Posts Tagged:
marketing software
March 27, 2018
6 Digital Marketing Tools for Field Service Companies to Try
You have a lot to focus on as a field service business owner. Trying to fit marketing activities on top of all your regular duties may seem impossible. Use these six types of...
March 6, 2017
Unbounce vs. Optimizely: Split Testing Tools for Lead Gen
I love split testing. I write about it a lot as a way to increase the effectiveness of your landing pages, your email subject lines, your text and button configurations, the...
July 14, 2016
4 Leadpages Alternatives for Any Use Case
Trusted by tens of thousands of businesses for managing landing pages, split testing, and other digital marketing efforts, Leadpages is inarguably a leader in the landing page...
April 8, 2016
How Modern Technology is Bridging the Sales/Marketing Gap
Megan Tonzi is the director of marketing at QuotaFactory. She is responsible for creating valuable content for sales and marketing professionals, overseeing the Sales Wars...
December 10, 2015
Infographic: How to Build an Unstoppable Lead Generation Machine
For most B2B companies, lead generation is the engine that drives profit. If you want that engine to run at maximum capacity, you need to make sure all the smaller components...
June 18, 2015
Email Marketing vs. Marketing Automation: Is There a Difference?
The demand for marketing automation software is on the rise. According to Technavio analysts, the global marketing automation software market is expected to grow at a compound...