October 20, 2014
Social CRM: A Marketing Lesson from Honey Bees
The traditional model of customer relationship management (CRM) presupposes interaction with customers on the company’s terms through a set of predetermined channels. But...
The traditional model of customer relationship management (CRM) presupposes interaction with customers on the company’s terms through a set of predetermined channels. But...
The strength of a company’s sales force automation often depends on their ability to successfully train their employees in customer relationship management (CRM). CRM pro...
Nonprofits know maintaining donor relationships is key to their success, but repeat donations can be difficult to secure. Customer relationship management software (CRM) can...
For smaller organizations, employing a minimalist version of customer relationship management (CRM) software can work. Smaller companies generally receive less email, and have...
At this point, the advantages of customer relationship management (CRM) software are well established, which is why the industry is predicted to surpass the $36 billion mark...