Customer relationship management (CRM) software is designed to help companies keep track of their customer relationships, manage sales and marketing processes, and deliver...
Customer relationships are at the core of every industry. While we may have platform and service-oriented image of B2B commerce, even B2B companies wouldn’t survive without...
Lead tracking is the process of documenting and categorizing prospective customers based on individual actions and sales rep touches. By documenting customer and account...
Sales intelligence — the ability to use data to inform key decisions, coaching opportunities, and prospect profiles — has fundamentally changed the profession. As data and...
A 2012 study by Capgemini found that streamlining the quote to cash process was responsible for a 35 percent reduction in wrong or duplicate orders, and a 15 percent increase...
Nearly every large technical product these days offers some sort of educational program to help you better understand the product and maybe become a power user. The reasons...
There is a middle eastern market near my house that I visit frequently enough to be recognized, but not frequently enough to not be considered a regular. The other day, I...
Zoho Corporation, founded in 1996, provides an affordable set of software tools for business, including CRM, email, accounting, an office suite, and more — all tightly...
If CRM solutions are supposed to provide such an exponential return on investment, why do so many CRM projects fail to meet expectations? In my experience working with Sales...
Megan Tonzi is the director of marketing at QuotaFactory. She is responsible for creating valuable content for sales and marketing professionals, overseeing the Sales Wars...
Customer relationship management technology isn't new. Companies have been using computers to manage customer relationships since software ran on mainframes. ...
This is a guest post from Lou Washington, senior marketing director and resident manufacturing expert for Cincom. Cincom is a global leader in configure-price-quote (CPQ)...
This is a guest post from Kelsey Rosauer, the Marketing Brand Specialist for AgencyBloc, an agency management system designed specifically for life and health insurance...
“The future is already here. It’s just not evenly distributed yet.” ...
For marketers, few topics are as popular as marketing automation. Though the technology initially emerged in the first decade of the 2000s, it wasn’t until the past few...
+software+is+designed+to+help+companies+keep+track+of+their+cu...){kind=link}
