You may have heard of the term “gamification” by now, and while it sounds catchy, it’s far more than simply a buzzword. Gamification, in a basic sense, is the incorporation of aspects of games into business processes. It is a massively increasing trend that has drawn huge interest in the past years — and this trend is set to continue far into the future.
In just one year it is estimated that 70% of the leading 2000 global businesses will include at least one aspect of a gamified application or system. In two years analysis suggests that a quarter of redesigned business processes will include an element of gamification. In three years gamification is projected to be a $2.8 billion dollar industry of itself.
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To learn more, check out our video on gamification below: