January 24, 2014

Video: Gamification – Point Systems

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Point systems are one of many gamification strategies that can create repeat business and develop customer loyalty. They have been used for years by companies such as airlines, gas stations and certain, very popular coffee stores. Recently, web sites have begun to discover that point systems can be an effective way to encourage interaction online and social sharing. In this video, we discuss several examples of gamified point systems, and show how various sites have implemented the concept.

Check out the video below!

Here’s a quick recap:

Point systems reward a customer or user with points for completing certain actions, and are a powerful tool for driving repeat business. Using a point system on a website provides users with incentive to read more articles, watch more videos, or share content across social media.

If you’re interested in adding a point system to your product or website, we are happy to help! You can either try our free Gamification product selection tool or speak directly with one of our technology advisors.

You can also subscribe to the TechnologyAdvice Youtube Channel for more gamification platform reviews.