Oracle OpenWorld 2015 is just around the corner. With an estimated 60,000 attendees from 145 countries, Oracle OpenWorld is one of the biggest tech conferences in existence. That’s not a coincidence, considering Oracle is one of the biggest software and cloud companies in the world.
There’s a good chance your business uses at least one of Oracle’s products, whether it be a human capital management (HCM) suite, a marketing automation platform, or a cloud database. And if you do, you stand to gain from attending OpenWorld.
The setting, as usual, is the Moscone Convention Center in the golden city of San Francisco (if you’ve never been to SF in October, plan for layers as temps can be warm at day and cool at night). This year’s theme is “the intersection of cloud, social, and mobile business opportunities,” which is a fancy way of saying there’s something for everyone. That’s right. OpenWorld isn’t just for tech nerds (sorry tech nerds). It’s an opportunity for leaders in every line of business to connect, share ideas, and learn from innovative minds.
Beneath the crowds, the bright lights, the “swag,” and the free food, Oracle OpenWorld 2015 is really about one simple thing: learning. To that end, the conference is built around a handful of business and technology learning sessions . . . if you consider a handful to mean over 2,500. These sessions are delivered by Oracle customers, thought leaders, product designers, and executives from Oracle and from Oracle partners, many of which are Fortune 500 companies.
Just keep in mind, you only have five days, so you’ll need to decide which sessions you want to attend and plan your week accordingly. Luckily, Oracle has the sessions divided by program (big data, cloud, CX, supply chain, etc.), by industry, and by solution. Through the session catalog on their site, you can use filters to search through the available sessions and create a custom schedule before you go.
A few interesting sessions we recommend:
- “Advocates and Agitators: The Art of Social Influence,” presented by Jamie Barbour, Chevrolet-General Motors Digital & Social Advertising
- “Demystifying the Internet of Things and Industrial Internet,” presented by Chris Fox, Director of Enterprise Architecture at Oracle, and Shyam Varan Nath, IoT Architect at GE
- “Accelerated HR Transformation Enabled by Oracle Cloud,” presented by Robert Bolton and Randy Di Bernardo of KPMG
Oracle has yet to announce a list of keynote speakers, but you can expect to be impressed. Oracle CEO Mark Hurd and Oracle Executive Chairman and CTO Larry Ellison (third wealthiest man in America, no big deal) will almost undoubtedly give talks. Last year, the keynote list featured heavy-hitters such as Renee James (President of Intel) and Dr. Vishkal Sikka (CEO of Infosys).
Five keynotes will present from Sunday the 25th through Wednesday the 28th, since the last day of the conference is a half day.
On Monday, Tuesday, and Wednesday, you can stop by one of the Moscone center’s two exhibition halls to see the latest solutions from hundreds of vendors in the Oracle Partner Network (OPN).
The exhibition halls give vendors a chance to demo their products to over 60,000 LOB and IT professionals — many who are potential prospects. Attendees, on the other hand, get to experience cutting edge tools and approaches before anyone else, and possibly single out new solutions for their business.
Speaking of which, it just so happens that TechnologyAdvice will be at OpenWorld this year. Some of our best and brightest ambassadors will be there to talk to you about demand generation programs, business technology, and how our services can meet your needs. We hope to see you there!
Among many others, you can expect to see exhibitions by:
- CSC (Computer Sciences Corporation)
- Dun & Bradstreet
The Oracle OpenWorld 2015 Appreciation Event
Everyone’s probably a little hesitant to admit that the Oracle Appreciation Event is a high point of the conference, year after year. That’s understandable. You’re there to learn things and make connections, so fun is kind of an afterthought.
But let’s be honest. Fun is also a great equalizer, and what better way to connect with people than to stand shoulder to shoulder with them on Treasure Island, with open views of the downtown skyline and two of the world’s biggest music legends thrumming across your eardrums at over 100 decibels?
This year, Oracle has invited Rock & Roll Hall of Famer Elton John and multi-platinum alternative artist, Beck Hansen, to entertain the world’s tech leaders in a private concert on Wednesday, October 28. If you’ve never seen these two artists perform live, you’re in for a real treat. The Appreciation Event will also feature a Ferris wheel, arcade games, and tons of food and drinks. If you aren’t careful, you might just end up having a little fun.
If you haven’t signed up already, pre-registration is open until October 23rd. You can also register onsite, but it’ll cost you about $200 more. Oracle even provides a customizable justification email to help you get your manager on board. Stay tuned for more updates about the conference. In the meantime, be sure to follow @oracleopenworld or #oow15 on Twitter.