January 20, 2017
How an SQL Beautifier Can Ease Your Coding Pain
If you don’t know what SQL is, you should probably turn back now. Actually, don’t, because you might learn something. SQL is a query language you use to CRUD (create, read...
Tamara Scott
Tamara Scott is the Research and Content Manager at TechnologyAdvice. She lives and writes in Nashville, TN.
Articles by Tamara
January 19, 2017
CrashPlan vs. Carbonite: Choosing the Best Data Backup Solution
Your company’s data can be its greatest asset or its most vulnerable liability, depending on how you store that data. While there are many options available for computer and...
January 12, 2017
Best IT Certifications for All Experience Levels
Certifications often act as benchmarks for measuring your skills against others with similar experience and background. The best IT certifications offer education and a...
11 Hiring Strategies to Help You Find Amazing Employees
Employees are every company's most valuable assets. It costs a lot to hire them, onboard them, and in unfortunate cases, lose them. Most companies devote somewhere between 15...
January 9, 2017
Drain the Swamp: Understanding Data Lake Architecture
Imagine a clear blue mountain lake with water streaming in from several surrounding peaks. Now imagine an octopus in that lake, and a fisherman standing on the shore, reeling...
Trello to Join the Atlassian Ranks
According to a blog post from this morning and an email to their users, Trello has just been acquired by Australian tech company Atlassian for $425 million. The deal is...
January 6, 2017
A Beginner’s Guide to IT Service Companies
IT professionals provide an essential service to your company, but maintaining a dedicated IT team in-house is expensive and sometimes won’t cover all of your needs. Enter...
January 5, 2017
How to Write Better Sales Emails and Engage Your Leads
Lead engagement takes skill and practice to perfect. Many sales reps have a hard time getting a response from leads over email, even though they send hundreds every day....
December 30, 2016
iContact vs. MailChimp: Another Email Marketing Comparison
A 2013 report by DMA states that 75 percent of email revenue comes from 20 percent of the messages sent: those that are automated. The report also says email pays nearly 30x...
December 29, 2016
How to Build a B2B Marketing Plan
You can run a marketing department without a long-term plan, but the chances of success grow slimmer the less planning you do. Planning doesn’t make a great B2B marketer,...
December 28, 2016
8 Software Tools your Payroll Manager will Love
Maybe I’m lucky, but every payroll manager I’ve worked with has been the star off the office — not just because they were friendly. ...
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December 27, 2016
How to Succeed with B2B Media Buying
Once upon a time, media advertising meant just a few things: print (magazines and newspapers), radio, television, outdoor (billboards and posters), and direct (flyers and...
December 22, 2016
Zendesk vs. Desk: Which Desk is More Helpful for Your Help Desk?
At the end of October, Zendesk said goodbye to its Buddha agent and rebranded by releasing a new set of logos and splitting their big platform into a family of separate...
December 21, 2016
Pardot vs. Marketo: Which is the Better Marketing Automation Platform?
If you're researching the best marketing automation software for a medium to large business, you'll eventually compare Pardot vs. Marketo, if only to hear what all the fuss...
How the Most Valuable B2B Brands Build Success
The traditional wisdom of marketing says that the more coverage you achieve with your brand and message, the more likely you are to sell. ...