Tamara Scott is the Research and Content Manager at TechnologyAdvice. She lives and writes in Nashville, TN.
"Fun” and “happiness” are the bullshit red herrings of employee satisfaction. Still, many companies go for the free beer company culture band-aid instead of defining...
One of the hardest parts of marketing is figuring out where your conversions actually come from and which campaigns should get the credit. Let me end the argument right now:...
Slack held a press conference this morning to announce a new enterprise communication and collaboration tool: Slack Enterprise Grid. The offering has already gone through...
Marketo reports that 68 percent of B2B marketers use landing page forms for lead capture. That's because they work. Whether you build a custom landing page for a paid search...
There’s a lot of information on the web about how workforce analytics can change your company, but it's much harder to find practical advice. The internet offers...
If you don’t know what SQL is, you should probably turn back now. Actually, don’t, because you might learn something. SQL is a query language you use to CRUD (create, read...
Your company’s data can be its greatest asset or its most vulnerable liability, depending on how you store that data. While there are many options available for computer and...
Certifications often act as benchmarks for measuring your skills against others with similar experience and background. The best IT certifications offer education and a...
Employees are every company's most valuable assets. It costs a lot to hire them, onboard them, and in unfortunate cases, lose them. Most companies devote somewhere between 15...
Imagine a clear blue mountain lake with water streaming in from several surrounding peaks. Now imagine an octopus in that lake, and a fisherman standing on the shore, reeling...
According to a blog post from this morning and an email to their users, Trello has just been acquired by Australian tech company Atlassian for $425 million. The deal is...
IT professionals provide an essential service to your company, but maintaining a dedicated IT team in-house is expensive and sometimes won’t cover all of your needs. Enter...
Lead engagement takes skill and practice to perfect. Many sales reps have a hard time getting a response from leads over email, even though they send hundreds every day....
Learning management systems (LMS) help you deliver training materials and organize skills development within your organization. These systems can be extremely useful, but...
A 2013 report by DMA states that 75 percent of email revenue comes from 20 percent of the messages sent: those that are automated. The report also says email pays nearly 30x...
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