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Product Quick Facts

Industry Specialties
All Industries
Pricing
High-end
Works Best For
Enterprise Businesses

About Salesforce CRM

Salesforce is the number one cloud-based CRM on the market. It offers a variety of different cloud-based programs that are designed to boost sales, productivity, social media acumen, and more. It is a program that is meant for companies of all sizes, and can be expanded or contracted based on the needs of the organization. It has over 100,000 satisfied clients, including companies such as Burberry, Coca-Cola, Virgin America, Bayer Pharmaceuticals, Delta, Facebook, GE, NBCUniversal, Herman Miller, and Time Warner Cable.

Sales Cloud, Salesforce.com’s CRM and sales force automation cloud software, comes in many sizes. The least expensive version is the Group Version, which costs $25 per month, per user. The most expensive is the Enterprise Version, which costs $300 per month, per user. With Salesforce, the more expensive the platform is, the more robust features become. The core features that are in all versions of the suite include opportunity tracking, lead scoring, routing, and management, as well as email tracking and templates. Other features that the more advanced versions include have mass email, customizable dashboards, integration via web service API, a live agent for web chats, multiple sandboxes, unlimited custom app development and many more.

Given how popular Salesforce.com is, there are many hundreds of success stories associated with its name. Facebook, one of the largest social media platforms, uses Salesforce.com to help them keep track of account information and contact information for their advertisers. Apps that Facebook has built on the Salesforce.com platform also assist them in keeping track of employees throughout hiring and retiring.

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(Last updated on 02/03/2017)