Posts Tagged:

Gamification

Changing the World Is One Big Game (Part 2 of 2)

Jumping back in from Changing the World Is One Big Game (Part 1 of 2), Nicole tells us about the final two keys to play, or types of fun. "People fun" is what it sounds like - it’s having fun with other people. Nicole Lazzaro, the founder of XEO...

Improve Your Customer Loyalty with These Gamification Apps

It’s Marketing 101: maintaining existing customers costs less than gaining new customers. Five to 10 times less by some estimates. And keeping your existing customers pays dividends because they spend spend 67 percent more on average, than new...

Changing the World Is One Big Game (Part 1 of 2)

This is the first episode in a two-part series. In Part 1, I talk with Nicole about her background, her mission, and how different types of fun (did you know there are different types of fun?) factor into successful experiences. ...

5 Gamification Companies for Small Businesses

Gamification Isn't All About Enterprise It’s no secret: more businesses are adopting gamification than ever before. But while many of these companies are large enterprises, gamification can work just as well for small businesses and startups. In...

(Video) Mobile Gamification Apps

As of 2013, the majority of mobile phones in America were smartphones. To take advantage of this huge market, businesses and employers alike have been creating apps that keep us entertained and  engaged. In fact, the increasing amount of time that...